NY 11021, new-york · Marketing agency
A.P. Keaton is a full-service marketing agency founded in 2016, now headquartered in Great Neck, New York just outside NYC, specializing primarily in adult beverages (spirits, wine, beer) while also serving clients across other consumer categories. The agency's portfolio reads like a who's-who of major beverage brands: Don Julio, Hennessy (including a collaboration with the NBA and with designer Kim Jones), Dos Hombres, Franzia, Espolòn, Diageo, Piper-Heidsieck, Dixie Spirits, Proximo World of Tequila, Dussé, Louis XIII, and New Balance outside the beverage category. A.P. Keaton publishes a detailed, quantified case study for its Retail Domination Program with Dussé cognac, describing a nationwide field marketing rollout across 350-plus key retail accounts in California, Georgia, Michigan, and Illinois, combining customized in-store branding, non-traditional out-of-home advertising, and domination kits — with documented results including sales increases ranging from 141% to 616% at locations that received the full treatment. The agency explicitly serves both large global companies with complex integrated agency RFPs and smaller, new-to-market companies with two-person marketing teams, offering flexible engagement scope from full strategic partnership to tactical execution only.
A.P. Keaton is a Great Neck, New York marketing agency specializing in adult beverage brands, with a named client roster including Don Julio, Hennessy, Diageo, Dussé, and Louis XIII, and a detailed quantified case study showing 141% to 616% sales increases from a 350-plus-account nationwide retail marketing program for Dussé.
If you're a beverage or consumer products brand, review the Dussé Retail Domination case study directly for methodology detail, and clarify upfront whether you need full strategic partnership or more tactical, project-based execution given the agency's flexible engagement model.
A.P. Keaton differentiates itself through deep, verifiable specialization in adult beverage marketing backed by major recognizable brand clients and a detailed, quantified retail marketing case study — a stronger proof-of-results combination than most agencies of comparable size offer.
A.P. Keaton is a strong choice for adult beverage and consumer product brands seeking an agency with deep category expertise, major-brand credibility, and a documented, quantified track record of driving retail sales through field marketing programs.
Adult beverage marketing (spirits, wine, beer), including retail marketing, field marketing programs, point of sale advertising, and out-of-home advertising, while also serving other consumer categories.
Named clients include Don Julio, Hennessy, Diageo, Dussé, Louis XIII, Piper-Heidsieck, Proximo World of Tequila, and New Balance.
A detailed case study for Dussé's Retail Domination Program documented sales increases ranging from 141% to 616% at retail locations receiving the full program treatment, across a rollout of 350-plus accounts.
Great Neck, New York, just outside NYC.
Yes — the agency explicitly states it works with both large global companies and smaller, new-to-market companies with two-person marketing teams.