Big Boost Marketing

NJ 08050, New Jersey · Marketing agency

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Big Boost Marketing is a Manahawkin, New Jersey-based marketing agency founded by Uli Iserloh, PhD, who spent roughly 10 years in the pharmaceutical industry before pivoting to marketing and building a practice focused specifically on functional medicine, integrative health, and chiropractic practitioners. Rather than general small-business marketing, the agency's core offering is its 'Prospect to Patient' (P2P) system — a combination of website development, AI-assisted search optimization, social media management, paid advertising, patient education funnels, and email deliverability services bundled with a proprietary practice-management tool called the Big Boost App and a 'P2P Academy' training program. Iserloh has publicly discussed his background (including on the Chiro Hustle podcast) and is a certified Ontraport/Infusionsoft (Keap) and ClickFunnels marketing-technology consultant with a stated 17+ years advising entrepreneurs on marketing systems. Named team members include Jennifer Iserloh, Karisma Chawla, and Rod Melendez. A named client testimonial from Dr. Lara Salyer, DO, praises Iserloh's understanding of the functional-medicine industry. The agency positions itself as a specialist rather than a generalist, which concentrates both its expertise and its market risk in a single healthcare-adjacent niche.

Our take

A Manahawkin, NJ marketing agency founded by former pharma marketer Uli Iserloh, PhD, specializing exclusively in patient-acquisition marketing systems for functional medicine and integrative health practitioners.

Strengths

• Named, credentialed founder (Uli Iserloh, PhD) with a documented professional background including 10 years in pharma and public podcast appearances
• Deep niche specialization in functional medicine/integrative health marketing rather than generic small-business marketing
• Named client testimonial from an identifiable practitioner (Dr. Lara Salyer, DO)
• Proprietary tools (Big Boost App, P2P Academy) suggesting investment beyond basic ad management
• Named supporting team members (Jennifer Iserloh, Karisma Chawla, Rod Melendez) adding some transparency

Risk factors

• Narrow niche focus means the agency's expertise may not transfer well outside functional medicine/integrative health/chiropractic practices
• Marketing language leans heavily on high-level outcome claims (e.g., 'millions in revenue,' 'tens of thousands of leads') that are agency-reported rather than independently audited
• No formal third-party review platform (Clutch, G2, etc.) presence was found during this research

Best fit for

• Functional medicine doctors, integrative health practitioners, and chiropractors seeking a specialist marketing partner familiar with healthcare-adjacent patient-education marketing
• Practitioners interested in an all-in-one funnel/CRM-style system rather than piecemeal ad management
• Practices wanting practice-growth training (P2P Academy) alongside outsourced marketing execution

Who should look elsewhere

• Businesses outside the health/wellness practitioner niche, since the agency's positioning and case material is entirely built around that vertical
• Buyers who prefer a low-commitment, month-to-month ad-management arrangement over a bundled system/program relationship
• Practices wanting fully transparent, published pricing before a discovery call

Hiring advice

Ask for references from current functional-medicine or chiropractic clients (not just the single published testimonial), clarify what the Big Boost App and P2P Academy cost separately from ad management, and confirm contract length/commitment before enrolling given the program-style sales funnel.

How it compares

Unlike the other four agencies, which serve general local businesses, Big Boost Marketing is a vertical specialist selling a bundled marketing-and-practice-management system to a single healthcare niche, making it a poor fit for buyers outside functional medicine/integrative health but a strong niche fit for those inside it.

Conclusion

Big Boost Marketing is a legitimate, founder-led niche marketing agency with real credentials and a named client testimonial, well-suited to functional medicine and integrative health practitioners specifically, though buyers should independently verify its self-reported outcome claims and request niche-specific references.

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