Engage Social Media Solutions

new-jersey · Marketing agency

Engage Social Media Solutions is a small, founder-led digital marketing studio based in Central New Jersey, founded in 2012 by Devin Healey, a Rutgers University graduate with more than 20 years of social media and brand-marketing experience. The firm originally built its client base in the numismatic (coin collecting) industry before expanding into retail, auction, charity, food, and fan-community work, and Fortune 500 accounts. As of 2022, the agency deliberately narrowed its focus to serve city planning, architecture, engineering, construction, development, and commercial real estate (AEC/CRE) firms, positioning itself as a niche specialist rather than a generalist shop. Healey previously held director-level marketing roles at Topology, an urban planning firm, and at Legend Rare Coin Auctions.

Our take

Engage Social Media Solutions is a small, founder-led New Jersey digital marketing studio specializing in branding and social media for architecture, engineering, construction, and commercial real estate firms.

Strengths

Founder brings 20+ years of direct social media/marketing experience, including in-house director roles at Topology and Legend Rare Coin Auctions
Clear, differentiated niche focus on AEC (architecture, engineering, construction) and commercial real estate firms
Long operating history (since 2012) shows staying power for a small, founder-run shop
A documented client testimonial from Topology speaks to real, verifiable work product

Risk factors

Appears to be a solo-consultant or very small operation with no visible team beyond the founder
No pricing transparency published on the site
Only one public testimonial surfaced during research
No formal case studies with quantified metrics are published

Best fit for

Architecture, engineering, construction (AEC) firms needing niche-specific marketing
Commercial real estate and development firms building brand presence
Small to mid-sized B2B firms wanting a specialized, single point-of-contact marketing consultant
Companies wanting storytelling-driven brand content over broad-spectrum agency services

Who should look elsewhere

Businesses outside the AEC/CRE/planning niche looking for a generalist agency
Companies needing a large in-house team or round-the-clock account coverage
Enterprises requiring extensive published, third-party-verified case studies before signing

Hiring advice

Ask directly about current team capacity, request references beyond the single published Topology testimonial, and clarify pricing and deliverables in writing before engaging.

How it compares

Unlike Shore Web Pros and Duck & Shark, which position themselves as full-service digital agencies for general local business audiences, Engage Social Media Solutions is narrowly specialized in AEC and commercial real estate branding/storytelling.

Conclusion

Engage Social Media Solutions is a credible, niche-focused New Jersey marketing consultancy well suited to AEC and commercial real estate firms seeking a specialized storytelling and social media partner.

Frequently Asked Questions

What industries does Engage Social Media Solutions specialize in?

Since 2022 the agency has focused specifically on planning, architecture, engineering, construction, development, and commercial real estate (AEC/CRE) firms.

Who runs Engage Social Media Solutions?

The agency is led by founder Devin Healey, a Rutgers University graduate with over 20 years of social media strategy experience.

Does Engage Social Media Solutions publish pricing?

No. The website does not list packages or rates; prospective clients need to inquire directly for a quote.

Is there proof of past client results?

The site includes a portfolio section and one named client testimonial from Topology, but no formal case studies with quantified outcomes are published.

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