NJ 07450, new-jersey · Marketing agency
Get It Done Marketing is the solo marketing consultancy of Eric Fluet, a Ridgewood, New Jersey-based marketer who spent roughly two decades in leadership marketing roles across Six Flags parks before founding this practice. Rather than positioning itself as a broad-spectrum agency, the business specializes almost exclusively in the attractions and tourism industry -- amusement parks, water parks, family entertainment centers (FECs), resorts, campgrounds, and the suppliers that serve them. Its own site states it has worked with "more than 40 amusement parks, water parks, family entertainment centers, hotels, campgrounds, and industry suppliers," and its published client logos include recognizable operators such as Six Flags Great Escape, Six Flags Great Adventure, Six Flags Fiesta Texas, Big Kahuna's Water & Adventure Park, OC Waterpark, Boomers! and SpeedZone family entertainment centers, Merlin Entertainments, Madame Tussauds New York, SimEx Iwerks Entertainment, and Indiana Beach Resort. Fluet holds the ICAE credential and is an IAAPA member, both industry-specific credentials rather than generalist marketing certifications. As a one-person operation, Get It Done Marketing functions more like a fractional CMO or embedded marketing consultant for attraction operators than a full-service creative agency with a bench of specialists -- a meaningful distinction for anyone comparing it to larger shops.
Get It Done Marketing is a solo marketing consultancy worth hiring specifically if you operate an amusement park, water park, family entertainment center, or similar attraction/tourism business -- founder Eric Fluet brings roughly 20 years of in-house Six Flags marketing experience and a client list of parks and FECs to back it up. It is not a fit for general businesses outside that niche, and as a one-person shop it can't offer the bench depth of a larger agency.
Because this is a solo practice, the most important diligence question is availability and bandwidth -- ask directly how many active client engagements Fluet is running concurrently and what response times look like during peak season (which, for attractions clients, is also when marketing needs spike). Ask for the underlying numbers behind the client relationships shown as logos (which are current vs. past, and what scope was involved) since the site doesn't quantify outcomes. Since pricing isn't published, get a written scope and rate structure before assuming a retainer fits your budget -- ask specifically whether engagements are project-based, retainer-based, or fractional/part-time. Given the attractions-industry focus, a proposal that reads like generic small-business marketing boilerplate (rather than referencing seasonality, group sales, or guest-experience marketing specific to parks/FECs) would be a signal the fit isn't as strong as the site suggests.
Most small-to-mid marketing agencies compete on breadth -- offering the same generalist mix of SEO, social, and paid media to whatever client walks in. Get It Done Marketing competes on depth in a single vertical instead: attractions and tourism. Compared to a generalist local agency, a client in that niche gets a marketer who has actually run park-side marketing (not just sold services to parks), which shortens the ramp-up time on things like seasonal demand planning, group sales, and FEC-specific promotions. The tradeoff is capacity and redundancy -- a generalist agency with a real team can staff up creative, paid media, and web work in parallel, while this is effectively one person's time. A prospective client should pick Get It Done Marketing over a generalist agency specifically because of the attractions-industry fit, and should pick a larger agency instead if they need simultaneous, multi-workstream execution or if they operate outside the attractions/tourism space entirely.
For an amusement park, water park, FEC, resort, or attractions-industry supplier, Get It Done Marketing is a credible, narrowly-specialized option led by someone who has actually worked inside the industry rather than just sold to it -- the client roster and testimonial back that up, even without formal case studies. For any business outside that niche, or one that needs a multi-person team working in parallel, it's not the right fit; treat it as a specialist fractional marketer for attractions operators, not a general-purpose agency.
Its evidenced client base and stated positioning are concentrated in attractions and tourism -- amusement parks, water parks, FECs, resorts, campgrounds, and industry suppliers. Businesses outside that space have no evidence of fit on the site.
Founder Eric Fluet, who spent about 20 years in marketing leadership roles at Six Flags parks before starting the practice. No other staff are named on the site, so it functions as a solo/fractional engagement.
No. The site shows a client logo wall (Six Flags-branded parks, Merlin Entertainments, several FECs) and one attributed testimonial from a Kentucky Kingdom general manager, but no quantified before/after results.
Eric Fluet holds the ICAE credential and is a member of IAAPA (International Association of Amusement Parks and Attractions), both specific to the attractions industry rather than general marketing certifications.
No. There is no published pricing or retainer range; cost would need to be discussed directly with Fluet.
Its services page lists marketing planning and strategy, media planning, brand strategy and logo work, social media marketing, paid search and display advertising, data analysis and reporting, PR/community relations, group sales strategy, market research, and web design.
Based on the site content, it reads as a one-person practice built around founder Eric Fluet rather than a multi-person agency with a design/dev/media bench.