Splash Creative

New Jersey · Marketing agency

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Maintained by Bartu Cavusoglu · Last updated August 17, 2026

Splash Creative is a founder-led branding, web design, and marketing studio founded in 2010 by David Herskowitz, who is described on the agency's own site as personally leading every engagement ("no handoff to a junior team after kickoff"). The studio is headquartered in Englewood Cliffs, New Jersey, and markets itself as a New York City creative studio serving founder-led businesses, professional services firms, and B2B companies. Its site states it has completed 200+ brand, web, and marketing engagements for 150+ clients over 15+ years, with 75% of new work coming from referrals (self-reported, not independently audited). Core services are brand strategy and identity, custom website design and development (WordPress and Shopify), graphic design/print collateral, and Klaviyo-based email marketing, with an added AI-implementation consulting offering. The site publishes a public portfolio of about 10 named projects spanning healthcare practices, nonprofits/religious organizations, e-commerce, commercial real estate, and education, plus two named client testimonials with job titles embedded in the page's schema markup. A homepage logo strip claims past association with recognizable brands (e.g., GAP, Uber, Snapchat, Beautycounter), but no case study or context on the site substantiates the nature or recency of that work, so it should be treated as unverified.

Our take

Splash Creative is a founder-led branding, web design, and email-marketing studio based in Englewood Cliffs, NJ, operating since 2010 under Founder & Creative Director David Herskowitz. It publishes unusually transparent starting price bands ($15K+ branding, $25K-$55K web, $35K-$75K combined) and shows a real portfolio of about 10 named client projects across healthcare, nonprofit, real estate, and e-commerce. Two named client testimonials appear in the site's structured data. However, headline performance stats (42% brand-recognition lift, 28% email open rate) are self-reported without disclosed methodology, no independent review-platform presence (Clutch/G2) was found, and the site's 'trus

Strengths

Risk factors

Best fit for

Who should look elsewhere

Hiring advice

If considering Splash Creative, ask directly for the methodology behind its published performance stats (42% brand-recognition lift, 28% email open rate, PageSpeed scores) since these are self-reported without disclosed sourcing. Request references or direct contact with past clients — the two testimonials on-site (Anna Lepry, Bryan Black) are a reasonable starting point, but independently verified reviews were not found on Clutch or G2, so ask the agency for additional references directly. Because engagements are personally led by founder David Herskowitz with no junior handoff, confirm his availability and bandwidth for your project timeline before signing, especially for larger $35K-$75K combined engagements. The published pricing bands are a useful budgeting starting point; confirm what is and isn't included (e.g., number of revision rounds, ongoing support) before contracting. This is a good fit for founder-led SMBs, professional-services firms, and DTC/Shopify brands seeking a senior-level, single point of contact rather than a large in-house team.

How it compares

Compared to typical boutique branding/web studios in the NYC/NJ metro, Splash Creative stands out for publishing concrete starting price bands on-site rather than requiring a sales call to learn budget fit — most local competitors disclose no pricing at all. Its founder-led model (David Herskowitz personally on every account) is a common boutique-agency positioning that trades team scale for consistency and senior attention, similar to many single-principal studios in this price tier ($15K-$75K+ engagements). Where it differs from larger, more established competitors is independent validation: agencies with a longer public track record typically carry a Clutch or G2 profile with multiple verified reviews, while Splash Creative's evidence of quality currently rests on its own site (two named testimonials, self-reported stats, and a portfolio of real but modest-scale case studies). Prospective clients comparing options should weigh the transparency and founder-access benefits against the lack of third-party-verified results.

Conclusion

Splash Creative is a genuine, long-running (since 2010) founder-led boutique studio with a real NJ address, named principal, transparent pricing, and an authentic though modest-scale portfolio. It earns credit for openness on price and process that many competitors withhold, but its quality claims currently rest almost entirely on self-published content rather than independent, third-party-verified reviews. Buyers who value senior-level access and are comfortable requesting direct references before engaging are the best fit; those requiring independently audited results or large-team agency capacity should look elsewhere or press for more verification first.

Frequently Asked Questions

What services does Splash Creative offer?

Splash Creative offers brand strategy and visual identity, website design and development (WordPress and Shopify), graphic design and print collateral, Klaviyo-based email marketing, and AI implementation consulting.

How much does Splash Creative charge?

Per the agency's own site, branding projects start at $15,000, web design engagements run $25,000-$55,000, and combined brand-plus-website projects run $35,000-$75,000. AI implementation work is listed at $7,500-$25,000+ or an $8,000/month retainer.

Where is Splash Creative located?

Splash Creative is headquartered in Englewood Cliffs, New Jersey, and markets itself as a New York City creative studio serving the NYC/NJ metro area.

Who leads projects at Splash Creative?

Founder & Creative Director David Herskowitz personally leads every engagement, according to the agency's own site, which states there is no handoff to a junior team after kickoff.

Does Splash Creative have independently verified reviews?

No. The agency publishes two named client testimonials on its own site (with job titles), but no profile on independent platforms like Clutch or G2 was found during this review.

What kind of clients does Splash Creative typically work with?

Its public portfolio spans founder-led businesses, professional services and B2B firms, healthcare practices, nonprofits, commercial real estate, and DTC/Shopify e-commerce brands.