ActivTrak is a work intelligence platform offering workforce analytics, productivity insights, and AI adoption tracking for distributed teams.
ActivTrak is a workforce analytics and productivity intelligence platform used by operations, IT, HR, and finance teams to understand how work actually gets done across their organization. It captures activity data from apps, websites, and now AI tools to surface productivity patterns, bottlenecks, schedule adherence, and technology usage trends in customizable dashboards and reports.
The platform's newer AI Optimization capabilities track employee adoption of tools like ChatGPT, Claude, and Gemini and quantify their impact on productivity, while its Work Advisor feature uses conversational AI to generate data-backed recommendations. Additional modules cover workforce management (real-time visibility, schedule and location tracking), technology usage analytics (application and compliance monitoring, tech spend optimization), and workflow optimization across teams.
ActivTrak integrates with common business systems including Workday, Microsoft Teams, Outlook, Salesforce, and ServiceNow. According to the company, more than 9,500 organizations across industries such as healthcare, manufacturing, transportation and logistics, financial services, and retail use the platform, with customers citing measurable ROI from reduced low-value work and improved workforce utilization.
Yes. ActivTrak offers a Free plan with basic activity visibility for up to 3 people and 30 days of data history.
Paid plans are billed per worker per month (annual billing): Work Activity Tracking at $10, Workforce Management at $15, and Productivity Optimization at $17, with an optional AI adoption tracking add-on at +$4/worker/month.
ActivTrak tracks application and website usage, active and passive time, schedule and attendance adherence, and AI tool adoption to generate productivity and workforce analytics.
ActivTrak integrates with systems including Workday, Microsoft Teams, Outlook, Salesforce, and ServiceNow, as well as AI tools like ChatGPT, Claude, and Gemini.
ActivTrak is used by operations, IT, HR, finance, and executive teams at more than 9,500 organizations across industries such as healthcare, manufacturing, logistics, financial services, and retail.