affiliatly Review, Pricing & Features

Affiliatly lets Shopify, WooCommerce, and BigCommerce stores launch affiliate programs with link/coupon tracking, PayPal payouts, and a free 50-order plan.

Category
Marketing
Pricing
Freemium
Verified
Not yet
Last updated
August 7, 2026
SaaSFree PlanWeb AppFree TrialSubscriptionShopify Integration

Affiliatly is a cloud-based affiliate marketing and tracking platform built for ecommerce store owners who want to run an affiliate program without custom development. Merchants install Affiliatly on stores built with Shopify, WooCommerce, BigCommerce, SquareSpace, Ecwid, Shoplazza, Storeden, Jumpseller, Shift4Shop, CrateJoy, HikaShop, or a custom store, then invite affiliates to promote products in exchange for commission. Affiliates can be tracked through multiple methods — referral links, coupon codes, email addresses, and QR codes — so merchants aren't locked into a single tracking style. The platform gives each affiliate an individual dashboard to see visits and earnings, supports two-tier commission structures for affiliate-of-affiliate programs, lets merchants set custom commission rules per SKU, and allows uploading of shared marketing assets (banners, images, copy) for affiliates to use. Payouts can be issued in bulk directly through PayPal from the merchant's admin panel after reviewing an affiliate's stats. Affiliatly has been operating since 2014, is built by Overcode.bg, and lists over 5,000 registered store clients.

Key Features

Pros & Cons

Pros

  • Multiple tracking methods (referral link, coupon code, email, QR code) fit different affiliate marketing styles
  • Free plan (up to 50 tracked orders) lets merchants trial the platform before committing to a paid tier, and every paid plan includes a 14-day free trial
  • Native integrations with Shopify, WooCommerce, BigCommerce, and several other ecommerce platforms cover most store setups
  • Built-in PayPal bulk payouts and branded, white-label affiliate portals reduce manual admin work

Cons

  • Higher-volume programs (500+ affiliates) require the Pro-tier plans, which get more expensive as a program scales
  • Two-tier commission structures and per-SKU commission rules add setup complexity for merchants new to affiliate marketing

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