App Radar is an ASO platform for keywords, competitors, listing edits and review replies on iOS and Android. Plans start at €69/month with a 7-day trial.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
App Radar is an app store optimization (ASO) platform for mobile apps and games on the Apple App Store and Google Play. It brings keyword research, competitor tracking, store listing editing, review management and analytics into one interface, so marketers can manage organic visibility without moving between separate tools or the store consoles.
The company was founded in 2015 by Thomas Kriebernegg and Christian Janesch. In November 2023 it was acquired by SplitMetrics, and the site now describes App Radar as part of the SplitMetrics ecosystem. The about page cites more than 1,000 customers, from indie developers to large enterprises.
You connect your apps and add the competitors and keywords you want to follow. App Radar then tracks rankings, creatives, reviews and metadata changes, drawing on a database of 100M+ keywords across 90+ countries. Live keyword search gives real-time rankings for any keyword and app per language and country.
AI supports several steps. SplitMetrics AI analyzes data to suggest keywords, translations appear next to foreign-language keywords, and review replies can be drafted by AI in the local language. Changes to listings are made in a built-in editor and bulk editor, and results show up in ranking trends and tracking reports.
Keyword tools include keyword finder, autocomplete, search volume, difficulty, ranking change and tags, along with a keyword distribution chart and volume history. Apple-only share of voice and Google-only downloads per keyword estimates are also listed. Competitor features include an app timeline of metadata, creative and in-app event updates, with before-and-after listing comparisons.
The store listing editor lets teams write, preview and update listings for both stores, and recommendations flag problems such as duplicated or low search volume keywords on the Apple App Store. Review tools track ratings across countries, summarize reviews with AI and send replies. An API add-on exposes app metrics and rankings.
App Radar is an app store optimization platform for apps on the Apple App Store and Google Play. It combines keyword intelligence, competitor intelligence, store listing editing, review management and analytics. It has been part of SplitMetrics since November 2023.
Essentials costs €69 per month, Growth €169 and Scale €299 when billed monthly. Yearly billing brings these to €58, €141 and €250 per month. Enterprise pricing is custom, and add-ons for the API and review replies are priced separately.
Yes. The site offers a 7-day free trial on its plans and states that you can cancel anytime. A permanent free plan is not described in the sources.
It is built for app marketers at startups and indie studios, corporations and brands, and agencies. It suits teams that want to manage keywords, listings and reviews for both app stores in one place.
It works with the Apple App Store and Google Play Store. An API add-on provides app metrics and rankings, and the review replies add-on includes Slack alerts for new reviews.
The Essentials plan is positioned for individuals and includes 2 apps, 500 keywords and 25 competitors. Growth, at 10 apps and 2 seats, targets growing businesses. The site lists startups and indie developers as a core audience.
Yes. It includes a store listing preview and editor for Google Play and the Apple App Store, plus a bulk editor for multiple languages. The site says this removes the need to work in the store consoles.
App Radar was founded in 2015 by Thomas Kriebernegg and Christian Janesch. SplitMetrics, a company in app growth marketing, acquired it in November 2023.