Awin is a global affiliate marketing network connecting advertisers and publishers in 180+ countries. See pricing, features, tracking tech, and FAQs.
Category
Marketing
Pricing
Paid, from $49
Verified
Not yet
Last updated
August 7, 2026
SaaSPaidGDPR CompliantEnterpriseReporting
Awin is one of the world's largest affiliate marketing networks, connecting advertisers (brands and retailers) with a global network of publishers — content sites, influencers, loyalty and cashback sites, comparison sites, and email/display partners — to drive performance-based sales and leads. The Awin Group includes Awin (formerly Affiliate Window, affilinet, and zanox) and Commission Factory, and is owned by Axel Springer and United Internet. Awin operates in over 180 countries with more than 30,000 active advertisers on its network. Advertisers use Awin's platform to launch and manage affiliate programs, set commission structures, access an advertiser directory of publishers, and track sales through cookie-based and server-to-server (S2S) tracking technology. The platform provides account management, campaign strategy, and reporting tools, and Awin has been recognized with industry awards including 'Best CPS Network for Publishers' for multiple consecutive years. Publishers can join Awin to find and promote advertiser programs, access tracking links, banners, and product feeds, and earn commission on completed referrals.
Key Features
Advertiser Directory — Search Awin's advertiser directory to discover and join affiliate/partner programs across sectors like price comparison, blogs, and social.
Cookie & Server-to-Server (S2S) Tracking — Sales are tracked through browser cookies and Awin's S2S technology, giving advertisers and publishers accurate attribution.
Commission Rate Management — Advertisers set their own partner commission rate as a percentage of transaction value directly in the platform.
Publisher Network Across Channel Types — Access a global publisher network spanning content and blog sites, social influencers, loyalty/cashback sites, comparison sites, and email/display partners.
Account Management & Strategy Support — Advertisers get dedicated account management and campaign strategy support alongside the tracking and reporting technology.
Security & Compliance — Awin references ISO 27001-aligned information security practices, GDPR compliance, and regular penetration testing on its security page.
Pros & Cons
Pros
Large, established global network with 30,000+ active advertisers across 180+ countries
Dual-sided marketplace connecting advertisers and publishers with account management support
Cookie-based and server-to-server (S2S) tracking for accurate attribution
Advertiser directory and publisher discovery tools built into the platform
ISO 27001-aligned security practices and GDPR compliance referenced on their security page
Cons
Pricing includes a per-transaction tracking fee (3.5% on the entry-level plan) on top of the monthly platform fee
Full pricing details beyond the entry-level advertiser tier are not fully itemized on the public pricing page
As a network intermediary, advertisers depend on Awin's publisher relationships and account management rather than fully self-serve control