Backblaze (NASDAQ: BLZE) offers B2 Cloud Storage and unlimited Personal Backup. Compare 2026 pricing, features, and how it compares to AWS S3 and Dropbox.
Backblaze is a publicly traded cloud storage company, listed on the Nasdaq under the ticker BLZE since its November 2021 IPO. Founded in 2007 by Gleb Budman and co-founders including Brian Wilson, and headquartered in San Mateo, California, Backblaze built its reputation as a capital-efficient, largely bootstrapped company that grew for years on very little outside venture funding before going public.
The company operates two core product lines: Computer Backup (including Personal Backup and Business Backup), its original consumer and small-business unlimited backup subscription, and B2 Cloud Storage, an S3-API-compatible object storage service aimed at developers, media companies, and enterprises as a lower-cost alternative to hyperscaler cloud storage.
Backblaze reports serving more than 500,000 customers across roughly 175 countries, spanning individual consumers backing up personal computers to businesses storing application data, media libraries, and AI training datasets in B2.
Personal Backup provides unlimited, automatic backup of an entire computer, including external drives, with continuous background upload, versioned file history, ransomware recovery assistance, and the ability to access or restore files remotely from any device.
B2 Cloud Storage provides S3-API-compatible object storage, meaning many tools and applications built for Amazon S3 can connect to B2 with minimal changes. It supports use cases like backup and archive targets, media asset storage and delivery, application data storage, and AI/ML training data pipelines.
A key differentiator for B2 is its egress pricing: data downloaded out of B2 is free up to three times the average amount of data stored, which Backblaze positions as dramatically cheaper than typical hyperscaler egress fees, alongside partnerships with CDN providers to extend free egress further for content delivery use cases.
Personal Backup pricing has historically been structured around $7/month, $70/year, or $130 for a two-year term per computer, for unlimited backup storage of one computer's data.
B2 Cloud Storage pay-as-you-go pricing is $6.95/TB per month for storage, with the first 10GB always free, no minimum file size or duration fees, and free egress up to 3x the average monthly storage stored (then $0.01/GB beyond that).
For larger, predictable workloads, B2 Reserve offers annual capacity bundles starting at roughly $19,500 for 250TB per year (about $78/TB/year, 20TB minimum commitment, 1-5 year terms), and B2 Overdrive offers multi-petabyte-scale pricing starting around $15/TB per month with unlimited free egress for high-throughput AI and HPC workloads.
Yes, Backblaze, Inc. trades on the Nasdaq under the ticker symbol BLZE, having completed its IPO in November 2021.
Personal Backup is a consumer subscription for unlimited automatic backup of one computer, while B2 Cloud Storage is an S3-compatible object storage service for developers and businesses, priced by usage.
B2 pay-as-you-go pricing is $6.95/TB per month for storage, with free egress up to 3x average monthly storage stored and $0.01/GB beyond that.
Personal Backup has historically been priced around $7/month, $70/year, or $130 for two years per computer, for unlimited storage of one computer's data.
Backblaze was founded in 2007 by Gleb Budman and co-founders including Brian Wilson, and is headquartered in San Mateo, California.
Yes, B2 Cloud Storage offers an S3-compatible API, allowing many tools and applications built for Amazon S3 to connect to B2 with minimal changes.
Backblaze reports serving more than 500,000 customers across roughly 175 countries.
B2 Reserve is Backblaze's annual, capacity-based pricing bundle for large, predictable storage workloads, starting around $19,500 for 250TB per year with a 20TB minimum commitment.