BookingKoala review: booking forms, website builder, scheduling and hiring for service businesses. Plans from $27/month with a 14-day free trial.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
BookingKoala is an all-in-one platform for businesses in the service industry. It covers online booking forms, a website builder, smart scheduling, hiring, marketing campaigns and separate accounts for merchants, providers and customers. The company says it is more than online booking software, and lists industries such as home cleaning, lawn care, pet grooming, barbers, personal trainers and tutors.
BookingKoala was founded in 2017 and launched to the public in 2018. It grew out of software built for King of Maids, a Chicago cleaning company co-founded by CEO Filip Boksa, which the company says passed $5,000,000 in three years. The company is 100% founder-owned and states that 20,000+ people use it.
Each new store gets a website right after sign-up, which the owner customizes with a theme, pricing, locations and branding. Owners with an existing site can instead place BookingKoala booking forms on it. Customers choose services, see prices and availability set by the owner, and pay by card or by cash or check.
Smart scheduling handles bookings and rescheduling in the background. Providers log into their own accounts to see bookings, payments, tips and ratings, with the merchant controlling their access. Customers get an account to manage appointments, refer friends and buy gift cards. Owners can run the business from a phone, tablet or computer.
The booking forms support pricing by quantity, hours, minutes or packages, sales tax per location, multiple industries, multiple locations and time zones, and automatic charges or refunds. Owners can also add expedited fees for same-day appointments. The website builder adds themes, pages, popups, a blog, SEO tools, tracking codes and custom domains.
Growth features include a Hiring module with automated forms, Campaigns for email and text, leads and prospects capture, advanced reports on revenue and cancellations, referral codes, gift cards and GPS clock in/out. SMS notifications offer over 100 message types, including reminders and confirmations. Premium adds daily discounts, multi-step forms and multilingual support.
BookingKoala is an all-in-one platform for service businesses. It combines online booking forms, a website builder, smart scheduling, hiring tools and marketing campaigns. It was founded in 2017 and launched publicly in 2018.
Starter starts at $27 per month, Growing at $57 per month and Premium at $197 per month. Larger Premium tiers run from $237 to $597 per month depending on providers, storage and contacts.
Yes. The site offers a 14-day free trial of its plans, and users can switch between plans during the trial. No free plan is listed.
It is aimed at service businesses such as home cleaning, lawn care, pet grooming, barbers, personal trainers and tutors. It suits both new businesses and existing ones that want booking and marketing in one place.
Yes. The booking forms can be placed on an existing website, or you can use the website builder and themes. You can also connect an existing domain or buy one through BookingKoala.
The sources do not name specific integrations. They state that tracking codes and third-party software such as live chat can be added to a BookingKoala website.
Yes. You can set up different locations with their own schedules, prices and sales tax. A multi-time zone feature is also available for managing bookings across time zones.
The company says its support team is available 24/7/365 via email. There is also a help center, a Facebook group, a YouTube channel and a Learn Hub of free courses.