Botika turns flat lays and mannequin shots into on-model fashion photos with 150+ AI models. Plans from $40/month billed annually. Read the full review.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Botika is a generative AI platform built for fashion brands and clothing retailers. It takes product photos a team already has, such as flat lays, hanger shots and ghost mannequin images, and returns on-model photography without a studio, stylist or casting call.
The company describes itself as an AI operating system for fashion content. It was co-founded by Eran Dagan and Yarin Didi Meir, and its team has a background in computer vision, AI and media. Botika says its mission is to help brands, designers and creators produce premium visuals with generative AI.
The site reports 3,000 fashion brands publishing with Botika and more than 500,000 images and videos produced each month.
Users upload product photos in PNG, JPG or WEBP format. These can come from a smartphone, a supplier or even customer photos. Botika offers three workflows: flat lay and mannequin, on-model photo swap, and AI video.
For flat lays and mannequin shots, you choose the model, pose and background. For on-model uploads, the original pose and body type stay while an AI model replaces the person and the background is updated. Cropped or headless images can also be used.
Processing takes about 15 minutes per photo. Each photo costs 1 credit and each video costs 5 credits. Results download as JPG and PNG files, with 4K output depending on the plan.
The core of the product is a library of more than 150 fully AI-generated models across body types, skin tones and markets. Botika says it built its own foundation models trained on fashion data, and that prints, logos and textures stay aligned and readable.
For scale, the platform supports bulk generation and keeps one model, light and framing consistent across a collection. Editorial scenes let teams move the same garment into campaign imagery with chosen locations, light and mood, and a video workflow produces short motion clips.
Service features include photo fixes through a Photo Issue button on annual plans, team collaboration on Advanced, and enterprise options such as exclusive models, custom backgrounds and retouching briefs.
Botika is a generative AI platform that helps clothing brands and retailers create realistic fashion photos using virtual models. It turns flat lays, ghost mannequin shots and existing product photos into on-model images and short videos.
Botika sells credit-based subscriptions. The pricing page shows Pro at $46/month and Advanced at $40/month billed annually, and Enterprise is custom. Each photo costs 1 credit and each video costs 5 credits.
Yes. The site says you can start with a free trial, and the plan cards include a Get Started For Free button. The sources do not detail trial limits.
It suits fashion and apparel brands, retailers, agencies and stockists that need on-model product imagery regularly. It is aimed at clothing, so other product categories are not covered.
Botika says its AI takes about 15 minutes to process photos. Annual plan customers can request fixes if an image has issues.
No. The FAQ states all models are 100% AI-generated, with no stock models, real people or photo references.
Unused credits roll over while your subscription stays active. If you cancel, rollover credits expire immediately and only the current cycle's credits remain until the billing cycle ends.
The sources mention a Shopify app and an iOS app, which can be used to sign up and manage plans. No other integrations are listed.