CoSchedule is a marketing calendar platform for planning and publishing social media and content. See pricing, features, pros/cons, and whether it's right for…
Category
Marketing
Pricing
Freemium, from $0
Verified
Not yet
Last updated
August 7, 2026
AgenciesAITeam ManagementCloud
CoSchedule is a marketing calendar and work-management platform used by 200,000+ marketers to organize social media, content, and marketing projects in one shared calendar. Founded in 2013 in Bismarck, North Dakota, the company offers a tiered suite of products: a Social Calendar for scheduling and publishing posts across networks like Facebook, Instagram, LinkedIn, Pinterest, TikTok, and YouTube; a Content Calendar for planning blog and marketing content with Kanban and table views; and a Marketing Suite that adds approval workflows, intake forms, digital asset management, and team dashboards for larger marketing organizations. CoSchedule also ships AI-assisted tools, including an AI writing assistant with templates and the standalone Headline Studio product for optimizing headlines. An Agency Calendar plan adds white-label branding, unlimited client calendars, and read-only sharing for agencies managing multiple client accounts.
Key Features
Marketing Calendar — Drag-and-drop calendar with best-time social publishing and bulk scheduling.
AI Writing Assistant — Built-in AI assistant with 1,600+ templates for social and content writing.
Social Inbox & Analytics — Unified inbox for Facebook and Instagram messages plus social performance reporting.
Content Planning Views — Kanban and table views for planning marketing campaigns and content.
Approval Workflows — Intake request forms and approval workflows for team content review.
Digital Asset Management — Centralized asset storage and a team management dashboard for larger organizations.
Pros & Cons
Pros
Free forever plan available for a single user managing one social profile
Wide social network coverage, including Facebook, Instagram, LinkedIn, Pinterest, TikTok, Threads, YouTube, and Bluesky
Agency-specific plan with white-label branding and unlimited client calendars
AI-assisted writing tools and templates built into the Social Calendar plans
Cons
Free plan is limited to 1 user, 1 social profile, and 15 scheduled messages
Content Calendar and Marketing Suite plans require contacting sales for custom pricing rather than transparent self-serve pricing
Additional social profiles beyond the plan allotment cost extra ($5/mo each), and Twitter/X posting requires separate billing