fishbowlinventory Review, Pricing & Features

Fishbowl is a cloud-based inventory and manufacturing management platform built to extend QuickBooks and Xero with dedicated operations tooling for small and midsize businesses. According to the company, it has been in the inventory software market for roughly 25 years and serves over 6,000 businesses across industries such as aerospace & defense, automotive, food & beverage, healthcare, construction, and consumer goods, with named customers including NASA, Pepsi, Tito's, and The Wonderful Company.The product is organized into several lines: Fishbowl Inventory (cloud-native inventory and warehousing), Fishbowl Manufacturing (a more robust manufacturing-focused edition), Fishbowl Commerce Suite (inventory plus ecommerce), Fishbowl AI Insights (an AI analytics assistant called 'Athena'), and Fishbowl Payments (integrated payment processing). Core functionality spans real-time multi-location inventory tracking, purchasing and vendor management, bill of materials (BOM), work orders and material resource planning (MRP) for manufacturers, pick/pack/ship warehouse operations with 3PL support, and a mobile barcode-scanning app (Fishbowl GO) for Android and Apple devices.Fishbowl connects to QuickBooks Online, QuickBooks Desktop, QuickBooks Canada, and Xero for accounting sync, and integrates with a wide range of ecommerce (Shopify, Amazon, BigCommerce, WooCommerce, eBay), shipping (FedEx, UPS, USPS, ShipStation), CRM (Salesforce, HubSpot, Zoho), and EDI (SPS Commerce) platforms. It is positioned as a middle-ground solution for businesses that have outgrown spreadsheets or basic accounting-software inventory but don't want the complexity of a full ERP system.