GroomBoard is pet grooming software with online booking, SMS reminders, and Stripe deposits. Plans from $9/mo with a 7 day free trial. See our review.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
GroomBoard is booking and client management software for independent dog groomers and small grooming salons. It brings appointments, clients, pets, notes, photos, and text reminders into one web-based system, so details do not end up scattered across direct messages, notebooks, and sticky notes. The company pitches it as a simple, lower-cost alternative to MoeGo, Gingr, and DaySmart, with plans starting at $9 per month.
It runs in any browser on desktop, iPad, or phone, with nothing to install. Native mobile apps are listed as coming soon, with the iPhone version in App Store review and Android described as coming next. Team size is capped at five groomers, which matches the independent and small-salon market the product targets. Every plan is sold as a monthly subscription after a 7 day free trial.
Setup starts with a list of services, hours, and prices. A groomer can also photograph pages of a paper appointment book, and an AI reader types each page into a digital day view. Up to 10 pages can be uploaded at a time, and every entry lands in an editable table where uncertain items are highlighted for review before saving. The site says photos are read once and never stored.
Next, the groomer shares a booking link in a social bio, in texts, or in review replies. Clients see real availability, choose a service, and book on their own, paying a deposit if one is required. GroomBoard then sends confirmations and a reminder text the day before, fills the calendar, and tracks revenue. Groomers coming from another app can import exports from MoeGo, Gingr, DaySmart, Groomsoft, or PetExec.
The online booking page, SMS reminders, and client and pet profiles form the core of the product. Profiles hold breed, coat notes, grooming history, preferences, pricing, and before and after photos. The calendar is built around grooming needs, including buffers, blocked time, lunch breaks, and families with several pets under one booking. Texts go out from a carrier registered number, and the reminders are meant to cut down on no shows.
Deposits and no show fees run through the groomer's own Stripe account. A missed appointment can be marked in one tap, and a Stripe payment link is texted to the client. Amounts are set by the groomer and can be changed anytime. AI features include a morning brief summarizing the day's appointments and care notes, plus an assistant and weekly insights on the Salon plan. CSV export is available at any time.
GroomBoard is booking and client management software for independent dog groomers and small grooming salons. It combines online booking, SMS reminders, client and pet profiles, a calendar, and Stripe-based deposits. It runs in any browser with nothing to install.
GroomBoard costs $9 per month for Starter, $19 for Solo, and $39 for Salon. Paying yearly gives two months free. There are no setup fees or per message charges, and extra packs of 100 texts cost $5.
Yes. The trial lasts 7 days, includes full access to every feature, and requires no credit card. If the user does not pick a plan at the end, nothing is charged.
Yes. The importer detects exports from MoeGo, Gingr, DaySmart, Groomsoft, and PetExec, and the AI can also read photos of a paper appointment book. Photos are reviewed in an editable table before import and are not stored. Data can also be exported as CSV at any time.
GroomBoard connects to the groomer's own Stripe account. Clients can pay a card deposit at booking, and a missed appointment can trigger a text with a Stripe payment link for the groomer's fee. Money goes directly to the groomer at Stripe's standard 2.9% plus 30 cents, and these features are included with Solo and Salon.
GroomBoard is aimed at independent dog groomers and small grooming salons. Starter fits solo groomers moving off paper, Solo fits independent groomers who want deposits and a full calendar, and Salon fits teams of up to five groomers.
Not yet. The site lists an iPhone app as in App Store review and an Android app as coming next. In the meantime, GroomBoard runs in any browser on desktop, iPad, or phone.
Starter includes 100 texts per month, Solo includes 250, and Salon includes 600. Texts are sent from a carrier registered number. Additional packs of 100 texts cost $5 per month.