Hoox review: AI UGC video ad generator for e-commerce with avatars, auto-editing and music. Plans start at $39/month, with free preview before export.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Hoox is a web-based AI UGC video generator built for e-commerce advertising. A user describes a product or pastes a product page URL, and Hoox produces a complete video ad with a script, an AI avatar, b-rolls, subtitles, transitions and music. The company positions the result as a full video rather than a short clip.
The site says most AI UGC tools stop at roughly 10-second avatar clips, while Hoox assembles finished ads of one to two minutes or more. It targets e-commerce brands, DTC founders, performance marketers and agencies that need many ad variations without hiring creators or editing footage by hand.
The workflow has three steps. First, the user describes the ad through a product URL, a written idea or uploaded media. Hoox scrapes images, descriptions and key selling points from a product page, then writes a conversion-optimized script automatically.
Second, the user picks an avatar and a voice. The avatars are described as realistic AI creators that can hold the product. Third, Hoox edits everything automatically, adding subtitles, b-rolls, music, sound effects and transitions. The site says the process takes about two minutes.
Hoox lists a library of AI avatars, with the Start plan showing 90 and higher plans adding more, plus a voices library that grows by tier. Users can upload their own photos and videos, and Hoox places them at relevant moments and reuses them in later ads. Subtitles, music and b-rolls are added automatically.
Higher plans add voice cloning, a digital clone, saved templates, a brand kit and API and MCP access. The credit table also shows image and video models such as Nano Banana Pro, Flux 2 Pro, Veo 3.1, Kling 3.0 and Sora 2, each priced in credits. Several AI agents are marked as coming soon.
Hoox is an AI UGC video generator for e-commerce ads. It creates complete video ads with a script, AI avatar, b-rolls, subtitles, transitions and music from a product description or URL.
Plans are Start at $39 per month, Pro at $79 per month and Enterprise at $149 per month, with 200, 500 and 1,100 credits respectively. An annual option is listed at 20% off, and a Custom plan is available by contacting the company.
Yes. The site says users can create and preview videos for free and choose a plan when they are ready to export. No credit card is required to start.
The company says the process takes about 2 minutes: describe the product or paste a URL, pick an avatar and voice, and Hoox edits the full video automatically.
Yes. You can upload product photos, lifestyle shots or existing footage. Hoox analyzes each file, places it at relevant moments in the ad and reuses it in future videos.
The FAQ says Hoox has no duration limit, but the plan details cap videos at 1 minute on Start, 3 minutes on Pro and 5 minutes on Enterprise. Check the plan limit that matches your ad length.
Hoox is built for e-commerce brands, DTC founders, performance marketers and agencies that need video ads at scale. It suits teams that test many creatives and want to avoid the cost and delays of working with UGC creators.
Pro and Enterprise plans include API and MCP access, and the site links API documentation. The sources do not list other named integrations.