Influence.io is a loyalty, rewards, and referral platform for Shopify and BigCommerce merchants, with plans from a free tier to enterprise API access.
Category
Marketing
Pricing
Freemium: Free ($0/mo, up to 300 orders/mo), Starter ($49/mo), Plus ($199/mo), and custom-priced Enterprise, all with a 30-day free trial on paid plans., from $0
Influence.io is a customer loyalty and referral platform built for ecommerce merchants on Shopify and BigCommerce. Stores use it to launch points-based rewards, VIP loyalty tiers, digital StampCards, referral programs, and paid membership programs to increase repeat purchases and reduce acquisition costs. The platform includes native Shopify POS support for omnichannel loyalty and connects with marketing tools such as Klaviyo, HubSpot, and dotdigital. Plans range from a free tier for smaller stores up to a custom-priced Enterprise tier with API access, dedicated developer support, and branding removal. Influence.io operates under the Clearer.io family of ecommerce apps.
Key Features
Points & Rewards — Customers earn points on purchases that convert into redeemable perks and discounts.
Loyalty Tiers — VIP tier system that unlocks exclusive rewards for top customers (available on the Plus plan and above).
Digital StampCards — Stamp-collection loyalty cards with Google Wallet integration for repeat-purchase incentives.
Referral Program — Built-in referral tools that turn existing customers into brand advocates.
Memberships — Paid membership groups offering exclusive perks and recurring revenue for merchants.
Shopify POS & API Access — Native Shopify POS support for omnichannel loyalty tracking, plus API access on higher-tier plans for custom integrations.
Pros & Cons
Pros
Free plan available for lower-volume stores, with a clear upgrade path as order volume grows
Combines multiple retention mechanics (points, tiers, StampCards, referrals, memberships) in one platform
Native Shopify POS support enables omnichannel loyalty across online and in-store purchases
30-day free trial lets merchants test paid features before committing
Cons
Advanced capabilities like API access, loyalty tiers, and multi-currency support are gated behind the $199/mo Plus plan
Enterprise features such as branding removal and priority support require custom, contact-sales pricing
Built primarily for Shopify and BigCommerce, which may limit fit for merchants on other ecommerce platforms