Insense is a UGC and influencer marketing platform with a creator marketplace and Meta and TikTok ad tools. Plans from $400/month billed annually.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Insense is a creator marketplace and campaign management platform built around user generated content (UGC) and influencer marketing. Brands use it to find creators, brief them, receive content, handle payment and licensing, and in many cases turn the results into paid social ads.
The company says it is trusted by 3,500+ DTC brands, mobile apps and advertising agencies. It is operated by Insense Ads, Inc., based in New York. Creators have their own mobile app, and the marketplace includes more than 100,000 vetted creators across several countries.
Insense offers two ways to work. The self-service platform gives teams direct control of campaigns, while managed services let Insense's in-house team handle strategy, production and optimization. The company notes that many brands use both.
A campaign starts with a creative brief, built from templates through an interactive flow that adapts to your selections. Brands then choose creators from the marketplace using filters such as category, language, age, price, location and followers, or contact influencers through the outreach tool.
Creators apply to the brief and submit a price specific to the campaign, and brands and creators can negotiate. Communication, deliverables and collaboration status all sit in a built-in chat. Insense says applications usually arrive within 48 hours and content within 14 days.
Payments run through a balance that brands top up, and agreements, licenses and payouts are automated. Approved content comes with usage rights in perpetuity, and delivered assets are stored in a content library for reuse.
The creator marketplace shows portfolios and ratings, and creators are screened and onboarded by Insense's moderation team. The outreach tool adds AI-generated creator lists and email templates based on the campaign brief, with sending through Gmail and a dashboard to track results.
For paid social, Insense supports Meta Partnership Ads, where brands request account-level access from eligible influencers, and TikTok Spark Ads, where creators share ad codes. It also handles affiliate programs and TikTok Shop collaborations, with commissions paid through the platform.
Campaign management tools let teams track budget and results, track product shipments, add colleagues and rate creators after each collaboration. A Shopify integration supports product seeding, including bulk download of shipping details.
Insense is a UGC and influencer marketing platform that connects brands with vetted creators. It handles briefs, chat, contracts, payments and content licensing, and supports creator ads on Meta and TikTok.
The Brand plan is $500/month billed quarterly or $400/month billed annually, and the Agency plan is $800/month quarterly or $640/month annually. The Trial costs $650 for one month. Creator payments and a marketplace fee are charged separately.
The pricing page lists a paid Trial at $650 for one month. It upgrades to the quarterly Brand plan unless you cancel at least 48 hours before the trial ends. The homepage also has a Try it for free button, but the pricing details are on the pricing page.
The marketplace fee is 20% on the Trial, 10% on Brand and 7% on Agency. It is added to creator payments and covers a 5-10% payment facilitation fee and a 5-10% service fee.
It suits DTC brands, mobile apps and agencies that buy UGC or run influencer and creator ad campaigns regularly. The company says it is trusted by 3,500+ such customers.
Insense lists Meta, TikTok, TikTok Shop, Shopify, Stripe, Gmail, YouTube and Slack. The FAQ also mentions Facebook Ads Manager and Snapchat Ads.
Usage terms are part of the campaign brief and creator agreement. Once you approve delivered content, rights are recorded in the Payments and Copyrights workflow and you receive usage rights in perpetuity.
Insense says most brands receive creator applications within 48 hours and the first UGC assets within 14 days. Timing depends on product shipping and edits.