InsertChat is a white-label AI assistant for websites and phone that answers customers, captures leads, and reports results in 58 languages.
Researched and fact-checked by Bartu Cavusoglu · Updated August 8, 2026
InsertChat is a white-label AI assistant platform that deploys conversational agents across a website widget, full-page chat, phone number, WhatsApp, and API. Assistants are trained on a business's own websites, PDFs, videos, product catalogs, and cloud storage, and can display charts, tables, forms, and booking calendars inside the conversation.
Beyond text chat, InsertChat offers phone-based voice support with natural speech and image recognition, plus lead capture, contact profiles, and escalation to human agents when needed. It connects with Zapier, Shopify, WooCommerce, HubSpot, Zendesk, Gmail, Outlook, and 500+ other apps, and includes an analytics dashboard tracking conversation sentiment, satisfaction scores, and content gaps.
The platform is built for agencies and businesses that want to resell or brand AI assistants as their own, offering full white-label branding, custom domains, and branded email on paid plans, along with SOC 2 Type II, GDPR, CCPA, and HIPAA-aligned data handling.
Yes, every paid plan includes a 7-day free trial with no credit card required.
Yes, all plans include white-label branding, and higher tiers add a custom domain and branded email for agencies reselling the platform.
Assistants can run as a website widget, full-page chat, phone number, WhatsApp channel, or via API.
InsertChat assistants can answer customers in 58 languages.