Ketch is privacy software for consent, DSRs, data mapping and AI governance. Free plan, paid plans from $150/month, Pro custom. Read the review.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Ketch is data privacy management software from Ketch Kloud, Inc., a San Francisco company founded in 2020. It covers consent management, data subject request automation, data mapping, risk assessments, marketing preferences and AI governance, and is built for GDPR, CCPA and US state privacy laws. The company calls its approach permissioning infrastructure.
Ketch reports that it runs consent and data-rights signals for more than 3,500 brands and 67.2 billion consent transactions per month. It was named a Leader in the 2026 Gartner Magic Quadrant for Privacy UX and holds a 4.6 out of 5 rating on G2 across 170+ reviews, according to its own site.
Ketch organizes its platform into three layers: Discovery, Permissioning and Growth. Discovery finds data flows, trackers, systems and AI use. Permissioning resolves identity, jurisdiction, purpose and policy once, then enforces that decision across connected systems and keeps an auditable record. Growth activates data that has been cleared for use in advertising, personalization and AI.
The Ketch Agent Network sits underneath, gathering regulations, policies, contracts, data repositories and Ketch configuration. It observes live context, drafts assessments, evidence and configuration changes for review, and moves approved decisions into privacy workflows. Teams place the Ketch Smart Tag on web properties and connect systems through pre-built integrations.
Consent management includes a consent experience designer with 400+ no-code customization options, a privacy preference center, templates for GDPR, CCPA, LGPD and PIPL, consent record storage, tracker scanning and tag orchestration. DSR automation adds customizable intake forms, a drag-and-drop workflow editor, and process and task automation.
Data Sentry works as a website privacy pentest. It checks for trackers that fire after opt-out, whether GPC and IAB signals are honored through the adtech chain, and sensitive data leaving a site. Higher tiers add real-time data mapping, a real-time ROPA, DPIA, PIA and TIA templates, automated risk detection and marketing preference management.
Ketch is data privacy management software for consent management, data subject request automation, data mapping, risk assessments, marketing preferences and AI governance. It is built for GDPR, CCPA and US state privacy laws. The company was founded in San Francisco in 2020.
Ketch has a Free plan at $0, Starter at $150 per month billed monthly, and Plus from $499 per month billed annually. Pro is custom priced for enterprise needs. Tiers are based on unique website visitors per month.
Yes. The Free plan covers up to 5k unique users a month and includes the consent management platform, 2 integrations and email support. Ketch says the free tier is a full-feature CMP, not a teaser.
Ketch suits privacy, legal, marketing, engineering and security teams. Smaller sites can start with the free consent banner, while mid-market and enterprise brands with large digital footprints are directed to the Pro plan.
Ketch lists 1,000+ pre-built integrations, including Google Tag Manager, Google Analytics, Adobe Analytics, Twilio Segment, Salesforce, HubSpot, Shopify, Klaviyo, Snowflake, Databricks, BigQuery and OneTrust. It also offers APIs and webhooks.
Yes. Ketch Switch connects Ketch to OneTrust through a pre-built integration with Quiet Mode on, captures existing consent and preference signals, then lets you switch over. Ketch says this preserves historical data, so visitors in opt-in regions need not be re-consented.
Small sites can use the Free or Starter tier for a consent banner, preference center and tracker scanning. These tiers exclude DSR automation and data mapping, so businesses needing those workflows would need Plus add-ons or Pro.
Ketch's site lists SOC 2 Type II, ISO 27001 and ISO 27701, along with RBAC, SSO and SCIM. Its Permission Vault stores consent receipts, lawful basis and policy decisions as audit evidence.