LeadQuizzes review: a no-code quiz and survey builder for lead generation with CRM sync. Plans from $37/month billed annually, with a 14-day free trial.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
LeadQuizzes is a web-based platform for building interactive quizzes, surveys, forms, calculators and assessments. Its central use is lead generation: a visitor answers a set of questions, shares contact details and receives a tailored result, while the business learns who the visitor is and how close they are to buying.
The company says it was founded in 2012 and is now a remote-first business with an international team of more than 250 employees. Its homepage states that 11,549 businesses use the product, and it positions itself as an alternative to Typeform, Outgrow and involve-me.
The product is aimed at people who need leads rather than raw survey data. Marketers, agencies, coaches, ecommerce brands and SaaS companies are the audiences named most often, and the platform is designed so that no developer or designer is required.
A user starts from one of the 120+ templates or from the AI quiz builder, then edits the content in a drag-and-drop editor. A quiz typically has a cover page, a set of text or image questions, form fields that collect contact details, and a result page or a redirect to another URL.
Skip logic lets the quiz change its path based on earlier answers, so different respondents see different questions and outcomes. Answers and scores can be used to segment the audience and to decide which result or follow-up offer each person sees.
Once published, responses and leads flow to connected tools. The site describes sending scored leads to a CRM or marketing automation platform, and the analytics area tracks completions, drop-offs, lead data and traffic information.
The builder covers the core quiz elements: cover page, questions and answers, form fields, a result builder with URL redirect, and logic branching. Design controls let users adjust colors, fonts, backgrounds and images, and a CSS editor is listed on all plans. Branding can be replaced with a custom logo.
Distribution is a strong area. Quizzes can be shared through a LeadQuizzes-hosted URL, embedded with copy-and-paste code that is described as responsive, added as an embeddable CTA, or shown as a website popup or announcement bar. Webhooks and email results are also listed.
On the data side, plans include visualizations of lead data, user responses and results, and traffic information. Higher plans add UTM web tracking, automatic email validation and custom emails sent to leads directly from the platform. Content can be created in multiple languages.
LeadQuizzes is a no-code platform for building quizzes, surveys, forms, calculators and assessments that capture and qualify leads. It scores responses, segments audiences and sends leads to CRM and email tools.
Annual billing is $37 per month for Standard, $74 for Pro and $186 for Premium. Monthly billing is $49, $99 and $249 per month. Plans include 2,500, 5,000 and 15,000 responses per month, with overage fees beyond that.
Yes. The site offers a 14-day free trial, and the homepage states no credit card is required. No permanent free plan is listed.
The integrations page lists 28 integrations, including WordPress, Wix, Weebly, Squarespace, Unbounce, ClickFunnels, Google Ads and Facebook Pixel. Zapier connects it to thousands more tools.
It suits marketers, agencies, coaches, ecommerce brands, SaaS companies and consultants who want quiz funnels for lead generation and audience segmentation.
Yes. The platform supports quizzes, surveys, forms, calculators, assessments, polls and giveaways. The pricing plans list quizzes, surveys and forms as content types.
Yes. An AI quiz builder is available. Standard includes 5 AI-generated quizzes, while Pro and Premium list unlimited AI quiz generation.
You can share a hosted URL, embed it on a web page with generated code, add an embeddable CTA, or show it as a website popup or announcement bar. Quizzes can also be linked in emails and ads.