Looops is an AI website builder that turns a description into a live site you own. Free plan, paid from $12/month billed yearly. See features and pricing.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Looops is an AI website builder that creates and publishes websites from a plain-language description. Instead of giving users templates to assemble, it uses an AI agent that generates a custom design, the underlying code, a database and forms. The company says most people have a publishable site within a single session.
It is aimed at small businesses, portfolios, restaurants, SaaS landing pages and personal projects. Looops hosts the finished site with SSL included, and paid plans let users export the code, written in React and Next.js, and host it elsewhere.
The process starts with a short description of the business. Looops generates a full site and shows a live preview that updates as changes are made. Users then refine it by chatting, for example asking for a dark theme, a gallery, a booking form or an extra page.
Users can also click a button, headline or image in the preview and describe the change. A sketch, screenshot or Figma design can be supplied as a starting point. Each change is stored as a checkpoint, so any step can be undone or the whole site rewound.
Beyond chat and click-to-edit, Looops includes a database, authentication, member areas and contact forms on paid plans, plus a built-in visual CMS for pages, posts and store products. The free plan is frontend-only. Sites are responsive by default and hosted globally.
On the growth side, every publish adds a sitemap, robots.txt, share preview image and an llms.txt file for AI assistants. Personal and Pro add an SEO check with one-click fixes, plus Google Analytics and Search Console set up for the user, with visitor stats and optional email summaries.
Looops is an AI website builder. Users describe their business in plain language and an AI agent builds and publishes a real website with a database and forms. Sites can be refined by chatting or by clicking elements in the live preview.
Looops has a free plan at $0. Personal is $15/month, or $12/month billed yearly, and Pro is $25/month, or $20/month billed yearly. Looops states there is no automatic overage billing.
Yes. The free plan includes 5 daily AI credits, one website, chat-first and click-to-edit changes, and a contact form with 50 messages per month. It publishes only to a Looops subdomain, and no credit card is required.
Yes, on the Personal and Pro plans. Looops hosts the site and includes SSL. The free plan is limited to a Looops subdomain.
Looops says there is no lock-in. On paid plans you can export the project as clean React and Next.js code and host it anywhere.
Yes. Looops builds the storefront with products, a database and forms, managed in its CMS. To take card payments you connect your own Stripe or PayPal account.
Yes. Every publish adds a sitemap, robots.txt, share preview image and page titles. Personal and Pro also run an SEO check after each publish with one-click fixes. Looops notes that no builder can promise a Google ranking.
It suits small businesses, freelancers and creators who want a custom site quickly without design skills. Teams needing multiple sites or collaboration should look at the Pro plan.