Mowgli is an AI design tool that generates full app designs and specs, with Figma and React export. Free plan available, paid plans from $12/month.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Mowgli is an AI design canvas for mobile, web and desktop apps. A user describes a product idea or brings in an existing one, and Mowgli generates high-fidelity designs for the whole product, along with a written spec that stays in sync as the designs change. Flows, journeys and screens live together on one canvas.
The company describes its approach as spec-driven. Mowgli asks questions first, builds a product requirements document with the user, and then designs, so that screens, states and edge cases are accounted for. It is built for founders and builders who want a thought-through design without learning a traditional design tool.
The workflow begins with a plain-language description, for example a meal planning app for busy families. Mowgli asks follow-up questions and distills the answers into a PRD. It then creates four design variations for a flagship screen, which the user can pick or remix with natural-language feedback until the look feels right.
After a style is chosen, Mowgli generates all product screens in that style, including states beyond the happy path. Users then refine the result through chat, add or remove flows, and export the work. Existing products can also be brought in through a Figma file or a connected coding agent.
Design generation is supported by a moodboard with 16+ visual styles and style steering through color palettes or vibe descriptions. Wireframes are available for those who prefer to add visual polish later. Responsive adaptation lets a design be reimagined for mobile or desktop rather than simply resized.
Editing happens through chat: select an element and say what to change, from small tweaks to sweeping redesigns. Mowgli can also turn designs into an interactive prototype with real navigation and transitions, and its Figma import lets teams restyle and evolve existing files with AI.
Mowgli is an AI design canvas for mobile, web and desktop apps. It generates high-fidelity screens and a product spec from a description or an existing Figma file, and lets users edit them through chat.
Mowgli has a free plan at $0 with 300 credits. Paid plans are Starter at $12/month, Pro at $20/month and Team at $49/month, each billed annually. A custom plan is available for larger organizations.
Yes. The free plan includes 300 credits, wireframe mock-ups, the moodboard, PRD generation, Figma import and coding agent connection. No credit card is required to start.
Mowgli works with Figma for import and export, and connects to Claude Code, Codex, Cursor, Antigravity and any MCP app. Designs can also be exported as React and Tailwind code.
Yes. Figma import is included on every plan, including Free. Imported designs can be edited with chat and then exported back to Figma or to code.
No. Mowgli designs for mobile, web and desktop apps, and can adapt a design between mobile and desktop by reimagining it for the target platform.
Mowgli suits founders, product managers, designers and developers who want a complete, spec-backed app design quickly. Customer testimonials come from founders and product leaders at small companies.
Yes, on the Team plan. It includes real-time canvas collaboration, a shared team folder, shared organization credits and attributed version history.