Ordinal Review, Pricing & Features

Ordinal is a social media scheduling platform with team engagement and analytics. Plans start at $85/mo, with a 14-day trial on Starter and Pro.

Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026

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Category
Social Media
Pricing
Subscription, from $85/mo
Verified
Not yet
Last updated
October 26, 2026
Headquarters
San Francisco, CA & Austin, TX
SaaSFree TrialSubscriptionSlack IntegrationAgenciesReportingAITeam Management

What is Ordinal?

Ordinal is a platform for companies to draft, plan, and schedule social media content. It publishes to LinkedIn, Twitter, Instagram, Facebook, TikTok, YouTube, Threads, and other channels from one workspace, so teams do not need separate tools for each network.

The company describes Ordinal as an end-to-end platform and says it is trusted by more than 1,000 marketing teams. Its pitch centers on building a content engine that drives revenue, and it gives particular weight to LinkedIn, calling itself the most robust scheduling platform for that channel.

Ordinal lists offices in San Francisco, CA and Austin, TX. Its website also hosts a blog, changelog, case studies, webinars, free tools, and a directory of content agencies and freelancers that work with startups.

How does Ordinal work?

Teams connect their social profiles to an Ordinal workspace and use it to draft posts, plan them on a visual calendar, and schedule them for publishing. Users are people who log in to draft, schedule, approve, or engage with posts, and they are counted separately from the social profiles connected for publishing.

Drafts can be shared with teammates or clients for review and approval before they go live. Ordinal also supports post previews, ideas and drafts, recurring posts, user tagging, and AI post drafting to speed up the writing step.

After a post is published, Ordinal helps the team amplify it. A Slack Boost Channel pings colleagues, and teammates can like, comment on, or repost from their own accounts. Reporting then tracks how the content performs across channels.

Key features of Ordinal

Planning tools include a content calendar with campaign overviews across multiple accounts, approvals, version history on higher plans, and scheduling by CSV upload. Personal tagging on LinkedIn drafts is a feature a customer testimonial specifically praises.

Growth features center on team engagement. Team likes are listed for LinkedIn and Twitter, and team comments and reposts can happen up to 12 hours after posting. Higher plans add amplification links, increased engagement limits, and advanced employee advocacy with advocacy analytics.

Analytics cover followers, engagement, impressions, and more, with filters by post type and label. AI Reporting is in beta. Pro and above also include API and MCP access so teams can draft and analyze through their own AI tools, and Growth adds webhooks.

Key Features

Pros & Cons

Pros

  • Supports LinkedIn, Twitter, Instagram, Facebook, TikTok, YouTube, Threads, and more from one platform.
  • Team likes, comments, reposts, and Slack Boost Channels are built around getting colleagues to engage with posts.
  • Personal tagging on LinkedIn drafts is highlighted by customers as a differentiator.
  • Pro includes unlimited user seats, API access, and MCP access for AI tool workflows.
  • Starter and Pro both come with a 14-day trial, and agency discounts are offered.
  • Analytics can be filtered by post type and label, with an AI reporting feature in beta.

Cons

  • No free plan is shown, and Starter begins at $85 to $95 per month.
  • Starter limits scheduled posts to 50 per month, AI use to 30 per month, and analytics to 14 days.
  • Extra social profiles cost $20/mo. each, which can add up for multi-account teams.
  • Growth and Enterprise require a demo, and Enterprise pricing is not public.

Pricing

Frequently Asked Questions

What is Ordinal?

Ordinal is a platform for companies to draft, plan, and schedule social media content. It supports channels such as LinkedIn, Twitter, Instagram, Facebook, TikTok, YouTube, and Threads. It also offers team engagement tools and analytics.

How much does Ordinal cost?

Ordinal lists Starter at $95/mo., Pro at $265/mo., and Growth at $695/mo. A lower set of $85, $235, and $625 per month is also shown and appears to be annual billing. Enterprise pricing is custom.

Does Ordinal have a free trial?

Yes. Starter and Pro each offer a 14-day trial. Growth and Enterprise are sold through a demo, and no free plan is listed.

Who is Ordinal best for?

Ordinal is aimed at content agencies, founders and executives, social media managers, content marketers, and growth teams. It suits teams that care about LinkedIn and want colleagues to engage with posts.

What does Ordinal integrate with?

It publishes to LinkedIn, Twitter, Instagram, Facebook, TikTok, YouTube, and Threads. It also connects with Slack for notifications and boost channels, and offers MCP, API, and webhooks.

Is Ordinal good for agencies?

Ordinal has a dedicated agencies page and says it offers discounts and agency-specific features for those managing content for multiple clients. Details are available by contacting the company.

Does Ordinal include AI features?

Yes. Ordinal AI helps with drafting, with 30 uses per month on Starter and 500 on Pro and Growth. AI Reporting is in beta, and MCP access lets teams use other AI tools.

Where is Ordinal based?

The site lists San Francisco, CA and Austin, TX. The sources do not state a founding year.

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