See what Perfion PIM offers: product data management, DAM, SAP/Dynamics ERP integrations, e-commerce connectors, pricing tiers, pros, cons, and FAQs.
Category
ERP & Business Management
Pricing
Tiered subscription plans (Starter, Growth, Business Pro, plus legacy Entry Publishing/Entry Commerce/Business packages) that scale by SKU count, asset storage, and user seats; exact current pricing requires a custom quote via Perfion's sales team., from $99
Perfion is a Product Information Management (PIM) system built by Boyum IT Solutions, a Denmark-based enterprise software vendor founded in 1997 that also builds add-ons for SAP Business One and Microsoft Dynamics 365 Business Central. Perfion lets manufacturers, distributors, wholesalers, and brands manage complex product data - specifications, variants, digital assets, and relationships - from a single source of truth, then publish it consistently to e-commerce sites, marketplaces, catalogs, and ERP-connected sales channels. The platform is built around controlled extensibility: teams can evolve their own data model and low-code workflows (validation rules, automations, approvals) without core-platform changes or developer involvement. Beyond the core PIM, Perfion includes a Digital Asset Management (DAM) module, a Content Store, a Supplier Portal, and AI-assisted content generation for product copy. It connects to ERP systems including Microsoft Dynamics 365 Business Central, Dynamics 365 Finance, SAP Business One, and SAP S/4HANA, as well as e-commerce platforms such as Shopify, Adobe Commerce, Sana Commerce, and BigCommerce. Perfion also positions itself around emerging EU compliance needs, including ESG/PPWR packaging data and Digital Product Passport (DPP) requirements, by centralizing the sustainability and lifecycle data needed for that reporting. Customers referenced by Boyum IT include Citizen Watch, Plantorama, XL-BYG, Eisen-Fischer, H+H Nordics, Helsam, Damstahl, PHS Group, Dornbracht, and Garden City Plastics.
Key Features
Flexible product data modeling — Define and evolve your own product data structure, attributes, and relationships without changing the core platform.
Low-code workflow automation — Build validation rules, approvals, and automations visually, without developer involvement.
Digital Asset Management (DAM) — Manage and distribute product images and documents alongside the core product data.
Content Store & Supplier Portal — Centralize channel-ready content and collect structured product data directly from suppliers.
ERP and e-commerce integrations — Native connectors for Microsoft Dynamics 365 Business Central/Finance, SAP Business One, SAP S/4HANA, Shopify, Adobe Commerce, Sana Commerce, and BigCommerce.
AI-assisted content generation — Generate and refine product copy directly inside Perfion using built-in AI tools.
Pros & Cons
Pros
Deep, native integrations with SAP Business One, SAP S/4HANA, and Microsoft Dynamics 365, useful for companies already standardized on those ERPs
Low-code data modeling and workflow builder lets business teams extend structures and automations without developer help
Bundles PIM with DAM, a Content Store, and a Supplier Portal instead of requiring separate tools
Backed by an established enterprise vendor (Boyum IT, founded 1997) with a track record of ERP add-on products
Built-in support for multi-language catalogs and channel-specific product content
Cons
Pricing is not fully transparent - several plan tiers require contacting sales for a custom quote
Positioned primarily around SAP/Microsoft Dynamics ERP ecosystems, so value may be lower for businesses on other ERPs
As a specialized PIM platform, it targets mid-market/enterprise product catalogs rather than small single-channel sellers
Public marketing content is light on independent reviews or case-study metrics compared to some competitors