Photoroom is an AI photo editor and listing studio that removes backgrounds and generates product and model shots. Read our review of its features, pricing,…
Photoroom is an AI-powered photo editing tool and listing studio built to help e-commerce sellers, marketplaces, and social media creators produce professional-quality product visuals without a photo studio. Using only a phone or the web app, users can remove and replace backgrounds, place products into AI-generated scenes and contexts, and generate professional model shots without organizing a physical photoshoot. The platform is designed to turn simple product shots into high-converting visuals and to output marketplace-ready listings at scale, with formatting tailored to multiple selling channels.
Beyond one-off edits, Photoroom positions itself as a listing studio: it automates image creation and reformatting so sellers can produce large volumes of consistent, on-brand creative for ads and product catalogs. It is available across iOS and Android mobile apps as well as a browser-based experience, and offers a developer API (documented at photoroom.com/api) for teams that want to integrate background removal and image generation into their own workflows. Enterprise customers such as Decathlon have used Photoroom to dramatically cut image editing costs and speed up market rollouts. Pricing is offered on a freemium basis with a free plan, free trials on paid tiers, and paid subscriptions (Pro, Max, and Ultra) that scale AI credits and export volume, plus a custom Enterprise plan.
Key Features
Create professional product photos with AI —
Turn simple product shots into high-converting visuals —
Put your product in the perfect context —
Generate new backgrounds using AI (no experience required) —
Generate professional model shots without the photoshoot —
Automate and scale your entire workflow —
Proven results, real impact —
Lower editing cost —
Sell-through rate —
Average basket value —
Faster time to market —
How to use Photoroom for AI product photography —
Pros & Cons
Pros
AI background removal and replacement produces professional product shots without a physical photoshoot
Generates on-model and in-context product imagery, reducing studio and photography costs
Outputs marketplace-ready listings and formats visuals for multiple selling channels
Available on iOS, Android, and the web, plus a developer API for automation at scale
Freemium model with a free plan and free trials, so users can evaluate before committing
Cons
AI credits and export volumes are capped per plan, so heavy users may need higher tiers
Advanced features like the Video Generator, 4K resolution, and Adjustable AI Shadows are reserved for higher or Enterprise plans
Exact subscription prices are not clearly displayed on the pricing page, making cost comparison harder upfront
Optimized primarily for product and e-commerce imagery rather than general-purpose photo editing