Postly is an AI-ready social media scheduler with approvals, CRM and analytics. Pro starts at USD 3.20 per channel per month, with a 14-day free trial.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Postly is a social media scheduling and management platform that describes its approach as agentic. Users can plan content with an AI assistant such as ChatGPT, Claude or Gemini, or write directly in Postly's editor with built-in AI help, then schedule posts across connected channels.
The product covers more than social networks. It also publishes to blogs, email platforms and messaging apps, and adds a content calendar, approvals, a social inbox, CRM, Bio Pages and analytics in one workspace.
How does Postly work?
You connect your channels and choose a workflow. With an AI assistant, you give it a brief, review the channel-specific drafts and approve the schedule in your authorized workspace. This requires Postly API access, and setup varies by assistant.
Without an external assistant, you write in the editor, organize posts in the calendar and pick the date, time and timezone for each one. Campaigns group related posts, channels and feedback, and results can be reviewed after publishing.
Key features of Postly
The core is a scheduler and content calendar with channel-specific options such as first comments, carousels, Reels, threads and calls to action. Auto Post turns articles, feeds and product catalogs into social drafts, and approved evergreen posts can repeat. Bulk scheduling and Google Sheets workflows handle batches.
Around publishing, Postly offers a social inbox with auto-replies, Postly CRM, Bio Pages, analytics and reports, and Google Ads management with Meta Ads analytics. AI Studio, sold as an add-on, adds AI images and video.
Key Features
AI assistant connections — Connect ChatGPT, Claude, Gemini and other assistants through API access and MCP to draft content, schedule it and review results in your Postly workspace.
AI Studio — Add-on for caption and marketing copy generation, AI images and AI video, with Brand Kit integration.
Multi-channel scheduler and calendar — Schedule posts to social, blog, email and messaging channels from one content calendar with channel-specific options such as first comments, carousels and Reels.
Auto Post and recurring posts — Turn blog articles, feeds and product catalogs into draft social content, or repeat approved evergreen posts.
Bulk scheduling and Google Sheets — Schedule a batch of posts at once, including workflows driven by Google Sheets.
Campaigns and approvals — Group related posts, channels and feedback into a campaign, review copy and media with the team, and confirm dates, times and timezones. Separate brands and clients get their own workspaces.
Social inbox and CRM — Bring supported DMs, comments and reviews into one inbox with auto-replies and follow-up reminders, and use Postly CRM to track contacts and leads.
Analytics and reports — Review channel performance, follow campaign delivery and share reports with teams and clients.
Bio Pages — Branded link-in-bio pages with measurable clicks, products and calls to action.
Ads management — Manage Google Ads and analyze Google and Meta ad performance next to organic content. Ad spend is billed separately.
Pros & Cons
Pros
Connects ChatGPT, Claude, Gemini and other assistants through API and MCP, which are included in Pro.
Covers social, blog, email and messaging channels from one calendar.
Unlimited scheduled posts, team members and workspaces on Pro.
Per-channel pricing drops as channel count grows, from USD 3.20 to USD 0.80.
Includes approvals, a social inbox, CRM, Bio Pages and analytics in the same workspace.
14-day free trial with no card required.
Cons
Pro has a 5-channel minimum, and fewer channels fall under Pro Flex, whose price is not shown in the sources.
AI Studio, X-Pro, Postly Email and Enterprise capabilities are paid add-ons, which raises total cost.
Zapier is early access and Make is invitation-only, so public marketplace listings are not yet available.
X supports one-off scheduling only; recurring posts are not supported there.
Pricing
Pro USD 3.20 per channel per month (USD 16.00/mo for the… Yearly (monthly billing also offered; yearly saves 20%)
AI Studio (add-on) USD 24.00/mo Billed yearly at USD 288.00
Postly X-Pro (add-on) USD 24.00/mo Billed yearly at USD 288.00
Postly is a social media scheduling and management platform. It lets teams create content with AI assistants or built-in tools, schedule it across social, blog, email and messaging channels, manage approvals and track results.
How much does Postly cost?
Pro is priced per connected channel: USD 3.20 per channel per month for channels 1-10, USD 1.60 for 11-100 and USD 0.80 for 101+, billed yearly. The 5-channel minimum is USD 16.00/mo. Add-ons such as AI Studio and X-Pro cost USD 24.00/mo each when billed yearly.
Does Postly have a free trial?
Yes. Postly offers a 14-day trial of Pro with no card required. You choose a paid plan afterward and are not charged automatically. The Custom Telegram Bot add-on has its own 7-day free trial.
Which AI assistants work with Postly?
Postly connects to ChatGPT, Claude and Gemini, along with other assistants listed on its site. Setup requires Postly API access, which is included in Pro, and content should be reviewed before publishing.
What channels does Postly publish to?
Postly supports X, Instagram, Facebook, YouTube, LinkedIn, TikTok, Pinterest, Google Business Profile, Bluesky and Threads, plus Telegram, Discord, WhatsApp, WordPress, Ghost, Hashnode, DEV.to, Blogger and several email platforms. Formats vary by channel.
Is Postly good for agencies?
The Pro plan includes unlimited workspaces and team members, and the site notes that separate brands and clients can live in their own workspaces. Campaign approvals let teams review content before it is scheduled.
Does Postly integrate with Zapier and Make?
Postly lists Zapier as a private app in early access and Make as available by invitation, with public listings still pending. n8n connects through the HTTP Request node and the Postly API.
Does Postly include analytics and a CRM?
Yes. Pro includes analytics, and Postly CRM is included with a channel allowance that matches your publishing channels. The social inbox brings supported DMs, comments and reviews into one place.