profinto Review, Pricing & Features

Profinto is a WordPress plugin for recurring payments via Stripe with 0% transaction fees, iDEAL/SEPA support, metered billing, and analytics.

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Category
Payments
Pricing
freemium, from $0
Verified
Not yet
Last updated
August 8, 2026
WordPress IntegrationSubscriptionStripe Integration

Profinto is a WordPress plugin that lets site owners run subscription and recurring-payment businesses directly through Stripe, without the percentage-based transaction fees charged by alternatives like WooCommerce Subscriptions or MemberPress. It connects to Stripe via OAuth 2.0 and Stripe Checkout, and supports European payment methods including iDEAL, Bancontact, SEPA Direct Debit, Apple Pay, and Google Pay.

The plugin includes metered/usage-based billing powered by Stripe Billing meters (useful for API products and AI tools), a built-in analytics dashboard tracking MRR, churn rate, and subscriber counts, an affiliate/referral system with commission tracking, and cancellation-retention tools that let merchants offer discounts, pauses, or downgrades before a customer cancels.

Profinto is licensed as a flat annual fee rather than a percentage of revenue, with plans ranging from a free tier for unlimited sites to paid tiers unlocking analytics, usage-based billing, affiliates, and white-label/multisite support for agencies.

Key Features

Frequently Asked Questions

Does Profinto charge transaction fees?

No. Profinto charges a flat annual license fee per plan and does not take a percentage of transactions, unlike alternatives such as WooCommerce Subscriptions or MemberPress.

What payment methods does Profinto support?

Profinto connects natively to Stripe and supports iDEAL, Bancontact, SEPA Direct Debit, Apple Pay, and Google Pay, in addition to standard card payments.

Is there a free plan?

Yes. The Free (Lite) plan is free forever for unlimited sites and includes core Stripe payment processing with iDEAL, Bancontact, and SEPA support.

Does Profinto support usage-based billing?

Yes, on the Professional and Agency plans, Profinto supports metered/usage-based billing via Stripe Billing meters, aimed at API products and AI tools.

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