Sitecore is a digital experience platform (DXP) that brings together content management, data, and personalization with AI built in. It's positioned around helping organizations stay visible and drive measurable business impact through connected digital experiences.
Key Features
Content management — A CMS for authoring, managing, and delivering content across web and digital channels.
Data & personalization — Unifies customer data to power personalized digital experiences.
AI-powered digital experience platform — Built-in AI capabilities across the platform to help teams create and optimize content and experiences.