Spronta is AI site search with cited answers and content analytics for B2B marketing teams. Free plan available; paid plans start at $29/month.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Spronta is an AI site search platform aimed at B2B marketing teams. It turns the content a company has already published, such as blog posts, documentation, and resource hubs, into a search experience that helps buyers find relevant material and take a next step.
The product combines Content Search, Content Answers, and Content Analytics. Search finds the right page, answers respond to questions using the site's own content with sources, and analytics shows what visitors look for and which content leads to signups or demo events.
A team starts by connecting its website. Spronta builds an index from the pages, and the team can choose which sections to include, combine multiple sites, and keep the index fresh with scheduled crawls. The widget's look is set in the dashboard to match the brand.
The ready-made widget installs with one script tag added to the site. A query API is available for teams that want a custom experience. Visitor questions then return matching pages and, where enabled, answers grounded in the indexed content with links to sources.
Content Search uses keyword and semantic matching together, so visitors can describe what they need in their own words. Content Answers generates responses from the site's own articles and docs and shows sources a reader can open. Both can point to a relevant next step, such as a demo booking.
Content Analytics reports on search terms, clicked content, and searches with no results. On the Business plan, content journeys and conversion events connect buying questions to tracked signups or demos. A Search API and hosted MCP let tools such as Claude, Codex, and Cursor reach the same content.
Spronta is an AI site search platform for B2B marketing teams. It combines Content Search, cited Content Answers, and Content Analytics so visitors can find content on a website and teams can see what drives signups and demos.
Spronta has a Free plan at $0, Pro at $29 per month, and Business at $149 per month, plus a Custom plan via sales. Extra credits cost $10 per 1,000 and purchased credits never expire. Yearly billing is listed as 2 months free.
Yes. The Free plan includes 200 credits per month, which can cover up to 5,000 searches if all credits go to search. It allows 3 websites and 1 team member, and includes Content Search, Content Answers, the widget, and the Search API and hosted MCP.
A team connects its website and Spronta builds an index from the pages. You can choose which sections to include, combine multiple sites, and keep the index fresh with scheduled crawls.
Often not. The search widget installs with one script tag, and website builders with custom-code settings can usually take the snippet directly. A headless CMS or custom front end may need a developer to add it to the shared layout.
Spronta works with a published website and lists WordPress, Webflow, Framer, Ghost, Shopify, Builder.io, Contentful, Sanity, and Vercel. Any accessible website can be indexed. Claude, Codex, and Cursor connect through the API and hosted MCP.
A credit is a unit of shared usage. One credit covers 25 standard pages crawled, 5 JavaScript-rendered pages, one newly generated AI answer, or 25 search queries. Under planned packaging it also covers 1,000 tracked analytics events.
Not on its own. Content Analytics tracks signup and demo events from your own flows. Confirmed pipeline and revenue require verified booking or CRM data.