Traackr is an AI-powered influencer marketing platform for creator discovery, campaign activation, and performance measurement. See features and pricing.
Researched and fact-checked by Bartu Cavusoglu · Updated August 7, 2026
Traackr does not publish pricing publicly; the pricing page directs prospective customers to schedule a call with a platform specialist to request a custom quote, indicating a quote-based sales model rather than published self-serve tiers.
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August 7, 2026
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Traackr is a SaaS platform for influencer (creator) marketing, built around three core workflows: Plan, Activate, and Measure. In the Plan stage, marketing teams search millions of creators across social networks using filters, AI-assisted sourcing, and lookalike recommendations to decide who to work with and on what terms. In the Activate stage, teams run influencer campaigns with AI-assisted workflows meant to speed up outreach, briefing, and content coordination. In the Measure stage, Traackr provides analytics and competitive benchmarking, including share-of-voice tracking and performance comparisons across more than 70 markets. Founded in 2008 and headquartered in San Francisco with additional offices in London, New York, Paris, and Boston, Traackr is used by marketing teams at global consumer brands and agencies in industries such as beauty, fashion, food & beverage, consumer electronics, retail, and travel, including brands like L'Oréal, Sephora, Samsung, Pandora, Huda Beauty, Laneige, Lacoste, and ASICS.
Key Features
Creator discovery & search — Search millions of creators across social networks with advanced filtering to identify who to work with and on what terms.
AI-powered creator sourcing — AI-assisted sourcing, social listening, and lookalike recommendations to surface new creator candidates.
Creator vetting & brand safety — Predictive AI forecasting plus audience quality and brand safety assessment tools for vetting creators before activation.
Campaign workflow automation — Workflow automation to organize creator partnerships and manage campaigns from strategy through execution.
Performance analytics & reporting — Dashboards tracking performance across paid versus organic content and cross-platform comparisons.
Competitive benchmarking — Share-of-voice measurement and competitive benchmarking across more than 70 markets.
Pros & Cons
Pros
Indexes millions of creators and billions of pieces of content for discovery across social platforms
Combines campaign planning, activation, and performance measurement in one platform
AI-assisted workflows aim to speed up campaign execution
Offers competitive benchmarking and share-of-voice tracking across 70+ markets
Established vendor (founded 2008) trusted by major global brands such as L'Oreal, Sephora, and Samsung
Cons
Pricing is not published; prospective customers must contact sales for a custom quote
Specific third-party platform integrations are not named on the public marketing pages
Positioned toward larger brands and agencies rather than small businesses, given its enterprise-focused client list