TrustPulse shows real customer activity as social proof notifications on your site. Review of features, integrations and plans from $5/mo billed annually.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
TrustPulse is a social proof platform that turns real activity on a website into small on-page notifications. When a visitor buys a product, signs up for a newsletter or registers for a demo, other visitors can see that action as it happens. The company calls this honest marketing, because the notifications reflect verified customer behavior rather than invented claims.
The product is operated by Retyp, LLC and comes from the team behind OptinMonster. Its stated audience is marketing agencies, bloggers, eCommerce websites and small businesses that want to improve conversions, reduce cart abandonment and increase sales.
TrustPulse runs from a JavaScript snippet placed in the body of a site's pages. After that, campaigns are built inside the TrustPulse app. You pick a campaign type, decide which activity to capture, set targeting rules and customize the design. The company says notifications can be created and set live in under five minutes.
Activity can be captured through AutoMagic, Zapier or visitor element clicks, depending on the plan. The tool can track events such as purchases, downloads, email signups and demo registrations. Because the only technical requirement is the ability to add custom JavaScript, it works across WordPress, Shopify, WooCommerce, BigCommerce, Squarespace and many other platforms.
The campaign types cover the main social proof formats. Recent Activity shows a live stream of actions, On-Fire notifications show how many people acted in a period, and Welcome Messages greet visitors. Plus adds Analytics Notifications and Action Messages. Targeting includes page-level rules, timed display control and mobile device targeting.
Design controls let you change the message, colors, images, icons, position and corner presentation using a Point 'N' Click Editor. Pro adds Notification Looping, Ambiguity Monitor, Activity Expiration, WooCommerce, Google Analytics and branding removal. Growth adds custom layout controls and unlimited sub-accounts. Native analytics help you track conversion goals and see which pages convert best.
TrustPulse is a social proof platform that shows real visitor activity, such as purchases and signups, as notifications on a website. It aims to build trust and lift conversions. It is operated by Retyp, LLC and comes from the team behind OptinMonster.
Plans start at $5/mo for Basic, billed annually, then Plus at $10/mo, Pro at $19/mo and Growth at $39/mo. These are introductory prices and renewals are at full price. Enterprise plans are available for sites above 1,000,000 monthly visitors.
The pricing page says brand new sites can start free with up to 500 sessions. TrustPulse also offers a 14-day money-back guarantee, with a full refund if it is not the right fit.
It works with WordPress, Shopify, WooCommerce, BigCommerce, Squarespace and hundreds more. The only requirement is a site where you can add custom JavaScript in the body of your pages.
No. Notifications are created and customized in the app without code, using a Point 'N' Click Editor. You only need to add the site snippet once.
It can track events such as purchases, downloads, email signups and demo registrations. Capture methods include AutoMagic, Zapier and element clicks.
Yes, small businesses are one of the audiences named by the company, along with bloggers, eCommerce sites and agencies. The Basic plan covers one site and 1,500 monthly unique visitors.
The Growth plan supports 10 sites and includes unlimited sub-accounts and Premium Support. It is described as suited to growing teams and agencies.