Grip vs BigMarker

Compare Grip and BigMarker on pricing, features, platforms, and ratings — both Video Conferencing tools, Enterprise subscription, custom quote-based vs…

At a Glance

 GripBigMarker
Primary categoryVideo ConferencingVideo Conferencing
RatingNot documentedNot documented
Pricing modelEnterprise subscription, custom quote-basedSubscription
Starting priceCustom pricing (no published starting price)Custom pricing (contact sales)
Free planNot documentedNot documented
Free trialNot documentedNot documented
PlatformsWeb, iOS, AndroidWeb, iOS, Android
Team collaborationNot documentedNot documented
AI featuresYesYes
Public APIYesYes

Pricing Compared

Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.

Grip

Engagement — Custom quote Custom, per-event or annual
Management — Custom quote Custom, per-event or annual
Onsite — Custom quote Custom, per-event or annual

BigMarker

Basic — Custom (contact sales) annual
Enterprise — Custom (contact sales) annual
Enterprise+ — Custom (contact sales) annual

Pros & Cons

Grip

Pros

  • AI matchmaking engine is a mature, well-regarded core differentiator built over a decade
  • Strong roster of marquee enterprise event customers including Money 20/20 and Messe Frankfurt
  • Modular platform covers engagement, full event management and onsite hardware in one system
  • Supports a wide range of meeting formats beyond simple one-to-one networking

Cons

  • No published pricing; every deal requires a sales conversation and custom quote
  • Built primarily for large enterprise events, which may be overkill or unaffordable for small event organizers
  • Onsite hardware tools add logistical complexity compared to purely software-based competitors
  • Feature depth can require significant setup and configuration ahead of an event

BigMarker

Pros

  • No software download required for attendees, lowering the barrier to join
  • Supports a wide range of webinar formats, including evergreen and simulive for scaling content
  • Handles very large events (up to 500,000 attendees on the top tier)
  • Deep white-labeling and enterprise security options (SSO, MFA, custom domains) at the top tier

Cons

  • No public self-serve pricing; every tier requires a sales conversation
  • 5% transaction fee applies to paid ticketed events
  • Advanced features like API access and breakout rooms are locked behind Enterprise tiers
  • Entry-level Basic tier caps webcams and host licenses fairly low compared to Enterprise

Use Cases

Grip

  • Trade show attendee-exhibitor matchmaking — Using AI to connect trade show attendees with the most relevant exhibitors and sponsors automatically.
  • Hybrid and virtual conference engagement — Running networking, sessions and matchmaking for attendees participating both in person and remotely.
  • Investor and hosted buyer meetings — Structuring dedicated investor meeting or hosted buyer programs with AI-recommended, scheduled one-to-one sessions.

BigMarker

  • Lead-generation webinars — Marketing teams run live and evergreen webinars with registration pages and CRM integration to generate leads.
  • Corporate training and enablement — Training teams use recurring or automated webinar channels to deliver consistent onboarding and enablement content.
  • Large virtual and hybrid conferences — Event organizers run large-scale virtual or hybrid conferences using breakout rooms, ticketing, and white-labeled branding.

Read the full Grip review · Read the full BigMarker review