Acquia is an enterprise digital experience platform built on Drupal, offering CMS, DAM, hosting, and AI content tools. See features, pricing, and pros/cons.
Researched and fact-checked by Bartu Cavusoglu · Updated August 7, 2026
Acquia is the enterprise digital experience platform (DXP) co-founded in 2007 by Dries Buytaert, creator of the open-source Drupal CMS, and now majority-owned by Vista Equity Partners since 2019. The company serves over 4,500 organizations, including Fortune 500 brands, government agencies, universities, and healthcare systems such as Dana-Farber, Bayer, AB InBev, Mars, Crayola, and Shake Shack. At its core, Acquia offers a Drupal-exclusive cloud hosting platform (Acquia Cloud Platform) with a 99.95% uptime SLA and FedRAMP/HIPAA compliance, alongside Acquia Source, a CMS workspace that pairs content authoring with AI agents and human-in-the-loop governance. The broader product suite extends into digital asset management (Acquia DAM), multi-site management (Acquia Site Factory), product information management for ecommerce (Acquia PIM), customer data (Acquia CDP), multichannel marketing automation (Acquia Campaign Studio), personalization and conversion testing, and web governance/accessibility tooling. Acquia positions itself around an open, composable architecture with 280+ pre-built integrations and native support for MCP-compatible AI agents (Claude, Cursor, GitHub Copilot), targeting enterprises that need to manage large, complex, security-sensitive web properties on Drupal rather than proprietary CMS platforms.
Key Features
Drupal-exclusive cloud hosting — Managed cloud infrastructure for Drupal sites with a 99.95% uptime SLA and FedRAMP/HIPAA compliance.
AI-assisted CMS (Acquia Source) — Content authoring workspace combining Drupal CMS with AI agents and human-in-the-loop governance.
Digital asset management (Acquia DAM) — Centralized storage, organization, and governance of brand creative assets across the organization.
Multi-site management (Acquia Site Factory) — Create, manage, and update many websites from a single centralized console.
Customer data platform (Acquia CDP) — Unifies customer data into a single accessible view to power personalization and marketing.
Marketing automation (Acquia Campaign Studio) — Multichannel campaign management for email and other marketing channels.
Pros & Cons
Pros
Built and maintained by the creator of Drupal, giving deep expertise in the open-source CMS it's built on
Broad enterprise suite covering CMS, DAM, PIM, CDP, campaign management, and personalization under one vendor
Compliance-ready hosting with FedRAMP and HIPAA support, suited to government and healthcare customers
Open, composable architecture with 280+ integrations rather than a fully closed proprietary stack
Strong track record with large, well-known enterprise and public-sector customers
Cons
Pricing is not publicly disclosed, requiring a sales conversation for even basic cost estimates
Tied to Drupal, so it's not a fit for teams standardized on other CMS ecosystems (WordPress, Adobe, Sitecore)
Enterprise-oriented platform with a learning curve and implementation overhead that can be heavy for small teams or simple websites
Full value requires adopting multiple modules (DAM, CDP, Campaign Studio, etc.), which adds cost and integration complexity