Buy Sell Startups Review, Pricing & Features

Buy Sell Startups is a zero-commission marketplace for micro-SaaS and internet businesses. Free for buyers, $29 per listing for sellers. Read the review.

Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026

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Category
Finance
Pricing
Paid, from $29 per listing
Verified
Not yet
Last updated
October 26, 2026
SaaSPaidSMBStartupWeb AppStripe IntegrationBrowser Based

What is Buy Sell Startups?

Buy Sell Startups is an online marketplace for buying and selling micro startups and profitable internet businesses, including small SaaS tools, developer tools, and mobile apps. It positions itself as a zero-commission alternative to brokers, with buyers and sellers dealing directly with each other. The site is a project by Tiny Startup Studio, and its founder's note is signed by Jaisal Rathee.

The founder's note says the platform grew from frustration with existing options, citing brokers that take 10–15% commissions and processes that treat a $30k SaaS like a Fortune 500 acquisition. The homepage reports 101 active listings, more than 100 businesses sold, over 10k members, and $904.8k in annual revenue listed. These figures come from the company's own site and were not independently verified.

How does Buy Sell Startups work?

Buyers create a free account to browse listings. The homepage says free accounts unlock the full catalogue, asking prices, and seller details. Listings show an asking price and monthly recurring revenue (MRR), and buyers can filter by niche, revenue, and price. Categories include SaaS, developer tools, and mobile apps, and some featured listings are confidential, with the seller's name withheld.

A deal starts with a message. According to the pricing page, a buyer messages a founder, who may share a Stripe dashboard, a Loom walkthrough, or a call invite. The buyer can then submit a non-binding Letter of Intent (LOI) created with a built-in generator. If the LOI is accepted, the parties move into due diligence and close the deal. Messages are screened automatically for agency pitches, crypto promotions, and scams.

Key features of Buy Sell Startups

For buyers, the platform offers unlimited messaging with founders, LOI submission, saved listings with price-drop alerts, a weekly deal alert newsletter, and filters by niche, revenue, and price. Sellers can edit or archive a listing at any time, hold unlimited buyer conversations, and receive LOIs at no cost. Sellers can also pay to feature a listing on the homepage and in the newsletter.

Beyond listings, the site includes a valuation calculator, a revenue multiples reference covering MRR, ARR, and one-time revenue, and a comparison page against Acquire.com, Flippa, and Empire Flippers. It also runs a domain marketplace with escrow transfers and a Startup Index, a curated directory of indie startups that are not for sale. A separate link points to signalidx.com, which lists over 1,700 startup ideas.

Key Features

Pros & Cons

Pros

  • Buyers pay nothing: no credits, subscription, or limits on browsing and messaging
  • No commission or success fee for sellers, only a flat $29 or a free badge listing
  • Direct founder messaging with no broker in between
  • Built-in LOI generator makes the first offer simple and free
  • Free valuation calculator and revenue multiples help price small deals
  • Messages and offers are screened for scams and agency pitches

Cons

  • No broker services, so buyers and sellers handle negotiation and due diligence themselves
  • Listing and sales figures are self-reported by the site and not independently verified
  • Featured placement costs extra, from $99 for 30 days
  • Escrow is mentioned only for domain transfers, not for business sales

Pricing

Frequently Asked Questions

What is Buy Sell Startups?

Buy Sell Startups is a marketplace for buying and selling micro startups and profitable internet businesses, including small SaaS tools, developer tools, and mobile apps. Buyers and sellers connect directly with no broker. It is a project by Tiny Startup Studio.

How much does Buy Sell Startups cost?

It is free for buyers. Sellers pay a one-time $29 per listing, or can list free by adding the platform's badge to their site. An optional feature upgrade starts at $99 for 30 days.

Does Buy Sell Startups take a commission?

No. The site states it never takes a percentage of the sale, and buyers and sellers deal directly with each other. There is no success fee for sellers.

What is a Letter of Intent on Buy Sell Startups?

An LOI is a non-binding expression of interest sent to a seller. The platform's generator creates a document with your offer terms, and sending one is free. If the seller accepts, the parties move into due diligence.

Is Buy Sell Startups free for buyers?

Yes. Browsing, messaging founders, and submitting LOIs cost nothing, and there are no contact credits or buyer subscription. A free account is required to see the full catalogue and asking prices.

Does Buy Sell Startups screen messages?

Yes. Messages and offers are automatically screened for agency pitches, crypto promotions, and scams. Anything flagged is reviewed by a human before it reaches the founder.

Who is Buy Sell Startups best for?

It suits indie makers, developers, and small-team founders who want to buy or sell small profitable internet businesses without broker commissions. The founder's note says it was built for people who lack the time or budget for traditional brokerage.

Can I list a startup for free?

Yes. Sellers can list free by adding the Buy Sell Startups badge to their site. Otherwise a flat one-time $29 fee publishes the listing immediately.

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