Custom enterprise pricing — not published; quoted per deployment based on scale and hardware (contact sales).
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Last updated
August 7, 2026
EnterpriseAutomationAI
GreyOrange builds Commerce One, an AI-driven orchestration platform for warehouse and retail fulfillment made up of three components. GreyMatter coordinates people, robots, and systems inside a warehouse, running what the company describes as over 1 million optimizations per minute to sequence picking, packing, and replenishment work. gStore is an in-store inventory and replenishment solution that uses RFID technology to keep retail store inventory accurate in real time. gNetwork adds supply-chain visibility and execution across the broader distribution network.
GreyOrange positions its orchestration layer as vendor-agnostic, meaning it can coordinate autonomous mobile robots (AMRs) and other warehouse hardware from multiple manufacturers rather than locking customers into a single robot vendor. The company states it has more than 100,000 active agents (robots and connected devices) deployed globally.
Published customer stories on greyorange.com describe deployments with H&M brand COS (turning stores into experience zones with gStore), a fashion retailer reaching 98% inventory accuracy with gStore, pharmacy chain Farmacia Tei, Apotek Hjärtat (doubling fulfillment productivity with AMRs), and Sodimac (described as the world's largest pallet-moving AMR installation). GreyOrange's stated target customers are large retailers and third-party logistics (3PL) providers across apparel, grocery, electronics, and general merchandise who need to manage e-commerce and omnichannel fulfillment, peak-season demand, returns processing, and in-store replenishment at scale.
Key Features
GreyMatter Warehouse Orchestration — AI software that coordinates people, robots, and systems inside the warehouse, sequencing picking, packing, and replenishment work.
gStore In-Store Inventory & Replenishment — RFID-based in-store inventory solution that keeps physical store stock counts accurate in real time and drives replenishment.
gNetwork Supply Chain Visibility — Supply-chain visibility and execution layer that extends orchestration across the wider distribution network.
Vendor-Agnostic Robot Orchestration — Coordinates autonomous mobile robots (AMRs) and warehouse hardware from multiple manufacturers rather than a single proprietary robot line.
AI-Driven Optimization Engine — Continuously optimizes execution across warehouses, stores, and supply chains; the company states it runs 1 million+ optimizations per minute.
Pros & Cons
Pros
Vendor-agnostic orchestration layer coordinates 100,000+ active robots and hardware from multiple manufacturers rather than locking customers into one robot vendor
Proven at scale with large, recognizable retail customers such as H&M/COS, Fabletics, and DISH Network
Covers the full fulfillment chain in one platform — warehouse orchestration (GreyMatter), in-store inventory (gStore), and supply-chain visibility (gNetwork)
Cons
No public pricing is listed on the website — enterprise deployments likely require a custom sales and implementation process
Built for large-scale, high-volume operations, which may make it impractical or cost-prohibitive for small retailers
Relies on physical robotics and RFID hardware, so implementation is more involved than a typical pure-software SaaS rollout