Recurpay is a Shopify subscription app with a customer portal, dunning and analytics. Plans start at $9/month with 0% transaction fees. See features and…
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Recurpay is a subscription management app built for Shopify stores. It lets merchants sell recurring products with flexible billing frequencies, a customer self-serve portal, automated payment recovery, and analytics. The company's website says more than 7,500 Shopify brands use it, with over 10 million subscription orders processed and more than $100M in recurring revenue generated. These figures are self-reported.
The product targets growing direct-to-consumer brands in categories such as coffee, tea, pet supplies, snacks, apparel, and household goods. Recurpay stresses fast setup without developers and human support around the clock instead of bots. It also publishes migration guides for merchants moving from other subscription apps, and its pricing is public on its site, starting at $9 per month.
Merchants install the app and style a subscription widget for their product pages, using either AI-generated styling or manual customization. Customers pick a frequency such as weekly, monthly, bi-monthly, or a custom interval. Checkout runs through Shopify native checkout, and subscription items can sit in the same cart as one-time products. No coding is required, according to the site.
After the first order, Recurpay automatically debits the customer on schedule and generates orders on the store, so shoppers avoid repeated invoices. Customers manage plans in a portal where they can skip, pause, swap products, reschedule, or cancel. When a payment fails, the dunning system retries it and personalizes the experience for each customer. Listed payment partners include Stripe, Mollie, Razorpay, PayU, and Cashfree.
Recurpay supports pay as you go subscriptions for ongoing deliveries and prepaid plans, which the site also describes as gift subscriptions. Merchants can sell subscriptions on physical or digital products. The mixed cart feature combines subscription and one-time items in one checkout, which keeps the buying flow simple for shoppers who want both. Auto debits remove the need for repeat checkouts.
Retention tools include the self-serve portal, smart dunning, and cancellation flows on the Grow plan. Recurpay Bots handle tiered discounts, product swaps, free trials, custom shipping rates, and free gifts. Analytics track metrics from sales growth to customer retention. Higher plans add email campaigns, build a box, upsells, API and webhook access, and code editors for widgets.
Recurpay is a subscription management app for Shopify stores. It handles recurring billing, a customer self-serve portal, dunning for failed payments, and subscription analytics.
Recurpay lists three plans: Launch at $9 per month, Grow at $19 per month, and Scale at $99 per month. All plans show a 0% transaction fee.
The homepage says merchants can start free with no monthly fee until they earn. The pricing page lists only paid plans from $9 per month, so confirm the terms with Recurpay.
It suits Shopify merchants selling replenishable or recurring products, such as coffee, pet supplies, snacks, and household goods. It is also aimed at brands switching from another subscription app.
Yes. The site says the Recurpay team handles the migration process and lists migration pages for Recharge, Skio, Bold, Smartrr, Appstle, Seal, Paywhirl, Timo, and WooCommerce.
Recurpay lists Stripe, Mollie, Razorpay, PayU, and Cashfree as payment partners. It also uses Shopify native checkout.
The company says it offers live human support 24/7 rather than bots. Merchants can also book a 1:1 call for demos, setup help, plan selection, or technical support.
Yes. The customer portal lets subscribers skip, pause, swap products, reschedule, or cancel without contacting the store.