Compare Zoho Social and Vista Social on pricing, features, platforms, and ratings — both Social Media tools, freemium vs subscription pricing to decide which…
At a Glance
Zoho Social
Vista Social
Primary category
Social Media
Social Media
Rating
Not documented
Not documented
Pricing model
freemium
subscription
Starting price
Free plan available; paid plans from approximately 15 dollars per month
$79/month
Free plan
Yes
Not documented
Free trial
Not documented
Yes
Platforms
iOS, Android
Web, iOS, Android
Team collaboration
Not documented
Not documented
AI features
Yes
Yes
Public API
Not documented
Not documented
Pricing Compared
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
Zoho Social
Free — 0 dollars n/a
Standard — Approximately 15 dollars per month (approximately 10 dollars per month billed annually) monthly or annual
Professional — Approximately 40 dollars per month monthly or annual
Premium — Approximately 65 dollars per month monthly or annual
Agency — Approximately 320 dollars per month monthly or annual
Agency Plus — Approximately 460 dollars per month monthly or annual
Vista Social
Professional — $79/month monthly (or $758/year)
Advanced — $149/month monthly (or $1,430/year)
Scale — $349/month monthly (or $3,638/year)
Enterprise — Custom custom
Pros & Cons
Zoho Social
Pros
Free plan available for a single brand with basic features
Purpose-built Agency tier with client portals and branded logins
SmartQ predictive scheduling helps optimize post timing
Native integration with Zoho CRM and Zoho Desk
Broad channel coverage including newer platforms like TikTok, Threads, and Bluesky
Cons
Higher-tier features like SmartQ and CRM integration require Professional or Premium plans
Agency plans are priced significantly higher than most competitors' entry tiers
Additional brands and team members are paid add-ons on most plans
Some advanced channels (YouTube, WhatsApp) are limited to Premium and above
Vista Social
Pros
Broad feature set (publishing, listening, reviews, advocacy) bundled at a lower price than many rivals
Rated highly for ease of use on G2 and Capterra
Supports a wide range of networks including Reddit, Snapchat, and Threads
Vista Page link-in-bio tool included free with every plan
Frequent feature releases including AI-driven tools
Cons
No permanently free tier for ongoing use
Advanced features like sentiment analysis and white-labeling are gated to higher tiers
AI credits are capped per plan and can run out on high-volume accounts
Enterprise pricing is not published and requires a sales conversation
Smaller company than incumbents like Hootsuite or Sprout Social, so long-term roadmap stability is less proven
Use Cases
Zoho Social
Small business social scheduling — A single brand schedules and publishes content across core channels using SmartQ for optimal timing.
Team content approval workflows — Marketing teams draft, review, and approve posts collaboratively before publishing.
Agency client social management — Agencies manage dozens of client brands from one dashboard, with client portals and scheduled reporting.
Vista Social
Agency client management — Agencies manage dozens of client social profiles, use white-label reporting, and collaborate with client teams inside Vista Social.
Brand review and reputation monitoring — Businesses track and respond to Google and social reviews alongside their regular social content in one workflow.
In-house social team scheduling — Marketing teams plan, approve, and publish content calendars across multiple brand accounts with analytics to measure results.