Compare Loomly and Zoho Social on pricing, features, platforms, and ratings — both Social Media tools, Subscription vs freemium pricing to decide which fits…
At a Glance
Loomly
Zoho Social
Primary category
Social Media
Social Media
Rating
Not documented
Not documented
Pricing model
Subscription
freemium
Starting price
$42/month
Free plan available; paid plans from approximately 15 dollars per month
Free plan
Not documented
Yes
Free trial
Yes
Not documented
Platforms
Web, iOS
iOS, Android
Team collaboration
Not documented
Not documented
AI features
Yes
Yes
Public API
Not documented
Not documented
Pricing Compared
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
Loomly
Base — $42/month Monthly (annual billing offers ~25% discount)
Standard — $80/month Monthly (annual billing offers ~25% discount)
Standard — Approximately 15 dollars per month (approximately 10 dollars per month billed annually) monthly or annual
Professional — Approximately 40 dollars per month monthly or annual
Premium — Approximately 65 dollars per month monthly or annual
Agency — Approximately 320 dollars per month monthly or annual
Agency Plus — Approximately 460 dollars per month monthly or annual
Pros & Cons
Loomly
Pros
Approval workflows are more robust than most competitors at similar price points
Published, transparent pricing tiers rather than sales-only enterprise quotes
Unlimited users included on every tier, which suits agencies and larger teams
AI-assisted ideation and brand guideline checks reduce manual content review
Backed by Bending Spoons, giving the product continued investment after acquisition
Cons
Pricing scales quickly with account count, making higher tiers expensive for large brands
No perpetual free plan, only a 7-day free trial
Some advanced analytics and integrations are reserved for higher tiers
Newer under Bending Spoons ownership, so long-term roadmap direction is still settling
Smaller ecosystem of native integrations compared with larger competitors like Hootsuite
Zoho Social
Pros
Free plan available for a single brand with basic features
Purpose-built Agency tier with client portals and branded logins
SmartQ predictive scheduling helps optimize post timing
Native integration with Zoho CRM and Zoho Desk
Broad channel coverage including newer platforms like TikTok, Threads, and Bluesky
Cons
Higher-tier features like SmartQ and CRM integration require Professional or Premium plans
Agency plans are priced significantly higher than most competitors' entry tiers
Additional brands and team members are paid add-ons on most plans
Some advanced channels (YouTube, WhatsApp) are limited to Premium and above
Use Cases
Loomly
Agency client content approval — Agencies route drafted posts through client approval workflows before scheduling, keeping every stakeholder aligned.
In-house multi-brand social calendars — Marketing teams manage several brand accounts from one shared visual calendar with role-based permissions.
Small business social presence management — Small business owners plan, get AI-assisted caption help, and schedule posts without a dedicated social media manager.
Zoho Social
Small business social scheduling — A single brand schedules and publishes content across core channels using SmartQ for optimal timing.
Team content approval workflows — Marketing teams draft, review, and approve posts collaboratively before publishing.
Agency client social management — Agencies manage dozens of client brands from one dashboard, with client portals and scheduled reporting.