CaptivateIQ Review, Pricing & Features

CaptivateIQ is a no-code commission management platform for revenue teams. Explore its pricing model, key features, integrations, and best-fit use cases.

Category
Sales
Pricing
Usage-based (custom, per-payee quote)
Verified
Not yet
Last updated
July 18, 2026
Founded
2017
Headquarters
San Francisco, California, United States
Web AppNo-CodeAPIAI

Overview

CaptivateIQ is a sales commission management (incentive compensation management) platform founded in 2017 by Mark Schopmeyer, Hubert Wong, and Conway Teng, and headquartered in San Francisco. The company has raised approximately $164.6 million from investors including Sequoia, Accel, and ICONIQ Growth, reaching a $1.25 billion valuation in its 2022 Series C round.

CaptivateIQ replaces spreadsheet-based commission tracking with an automated system for calculating, communicating, and auditing sales commissions, aimed primarily at RevOps, Finance, and Sales leadership at mid-market and enterprise companies.

Key Features

The platform's signature feature is a no-code commission plan builder that lets non-engineers construct complex multi-tier commission structures, accelerators, and split-credit rules through a visual interface. Real-time calculations, rep-facing commission statements, and a formal dispute resolution workflow give both finance teams and sales reps visibility into how pay is derived.

Forecasting and what-if modeling let admins simulate the cost of proposed plan changes before launch, while integrations with Salesforce, HubSpot, NetSuite, and data warehouses like Snowflake pull deal data automatically. An audit trail tracks every change for compliance and dispute resolution.

Pricing

CaptivateIQ does not publish standard pricing tiers. Contracts are custom-quoted and priced primarily on a per-payee basis, reflecting the enterprise incentive compensation management category where implementation scope, integrations, and payee count all affect cost.

Because pricing is quote-based and scales with the number of commissioned employees, CaptivateIQ is generally positioned for mid-market and enterprise revenue organizations rather than very small sales teams. Prospective customers need to contact CaptivateIQ directly for a quote.

Key Features

Pros & Cons

Pros

  • No-code plan builder reduces dependence on engineering for commission plan changes
  • Handles complex, multi-tier, multi-plan commission structures
  • Strong native integrations with CRM, ERP, and data warehouse systems
  • Rep-facing statements and dispute workflow improve payout transparency and trust
  • Backed by well-established venture investors, suggesting long-term product investment

Cons

  • No public pricing; all contracts require a custom sales quote
  • Enterprise-oriented implementation can take significant setup time
  • Best suited to mid-market/enterprise teams rather than very small sales organizations
  • Per-payee pricing can become costly as headcount and plan complexity grow

Frequently Asked Questions

How much does CaptivateIQ cost?

CaptivateIQ does not publish standard pricing. Contracts are custom-quoted, typically priced on a per-payee (per commissioned employee) basis, so cost depends on team size and plan complexity.

Who founded CaptivateIQ?

CaptivateIQ was founded in 2017 by Mark Schopmeyer, Hubert Wong, and Conway Teng, and is headquartered in San Francisco, California.

What CRMs does CaptivateIQ integrate with?

CaptivateIQ integrates with Salesforce, HubSpot, NetSuite, and data warehouses such as Snowflake, among other revenue systems.

Is CaptivateIQ suitable for small sales teams?

CaptivateIQ is primarily built for mid-market and enterprise revenue teams with more complex commission structures; very small sales teams may find simpler, lower-cost tools more cost-effective.

Does CaptivateIQ require coding to set up commission plans?

No. CaptivateIQ's core feature is a no-code plan builder that lets RevOps and finance teams configure commission structures through a visual interface.

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