Flodesk is a design-first email marketing platform with forms, automations and checkout. Free plan available; paid plans from $19/month billed annually.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Flodesk is an email marketing platform that describes itself as different by design. It is built for people who want their emails to look polished without hiring a designer or learning separate design software. The company says Flodesk emails get seen 17% more than the industry average, a claim that comes from its own site.
Beyond email, Flodesk covers opt-in forms, landing pages, link-in-bio pages, workflow automations and, on its top plan, checkouts and sales funnels. The aim is to put the tools a small seller needs in one account.
Users sign up, pick a template or start from scratch, and build emails and forms in the Flodesk editor. Brand colors and uploaded fonts are available inside the editor, so each message keeps the same look.
Subscribers come in through popup, embedded or hosted forms, landing pages and link-in-bio forms. Workflows then automate the journey, from a welcome series to abandoned cart emails. Link actions can segment subscribers or start an automation when someone clicks a link.
Design tools lead the list: custom fonts, brand colors, patented layouts, control over image shapes and spacing, countdown timers and embedded polls. Flodesk says the layout technology removes the need for third-party design software.
On the business side, the plans list audience segmentation, analytics, a send time optimizer, resend to unopens, an email scheduler, personalization fields, custom domains and API access. The Everything plan adds sales pages, upsells, discount codes, subscriptions, payment plans and sales tax processing.
Flodesk is an email marketing platform focused on design. It combines an email editor, forms, landing pages, workflow automations and, on its top plan, checkouts and sales funnels.
For up to 1,000 subscribers, Lite is $25/month ($19 with annual billing), Pro is $28/month ($25 annually) and Everything is $54/month ($49 annually). Prices scale with subscriber count, and all paid plans include unlimited email sends.
Yes, both. The Free plan covers forms, landing pages and link-in-bio pages but not email sending. Flodesk also offers a free trial of its paid features.
Its site names Canva, Shopify, Typeform, Google, Instagram, HoneyBook, Squarespace, Zapier and WordPress. API access is also listed in the plan comparison.
Lite suits simple email needs with one workflow. Pro, marked most popular, adds unlimited workflows and advanced analytics. Everything adds checkouts, sales pages, subscriptions and abandoned cart automations for people selling online.
Yes, abandoned cart automations are included on the Everything plan. Flodesk says these follow-up emails can recover up to 15% of lost sales.
It targets creators and small businesses, with subscriber-based pricing, unlimited sends and several tools in one account. Customer quotes on the site come from a newsletter creator and a ranch business owner.
Yes. Flodesk lets users upload custom fonts into the editor and apply them across emails, forms and sales pages.