Subscription (custom/enterprise quote-based), from Custom pricing (~$1,600/user/year plus an annual platform fee)
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Last updated
July 18, 2026
Founded
2015
Headquarters
San Francisco, California, United States
Web AppAPIAI
Overview
Gong is a revenue intelligence platform founded in 2015 by Amit Bendov and Eilon Reshef and headquartered in San Francisco. It uses AI to record, transcribe, and analyze sales calls, meetings, and emails, giving revenue teams visibility into deal risk and rep performance.
The company has raised roughly 583 million dollars in venture funding, reached a peak valuation of 7.25 billion dollars in 2021, and was valued at approximately 4.5 billion dollars in a November 2025 secondary sale, reporting around 500 million dollars in annual recurring revenue.
Key Features
The product is organized around Deal Intelligence for pipeline risk and forecasting, People Intelligence for rep coaching based on real call data, and Market Intelligence for aggregate trend and competitive analysis across the customer base.
Gong integrates tightly with Salesforce, Zoom, Microsoft Teams, and email, and increasingly uses generative AI to summarize calls, draft follow-ups, and answer natural-language questions about deal status.
Pricing
Gong is sold through direct enterprise sales with no published self-serve pricing. The base Foundations product commonly runs around 1,600 dollars per user per year at list price, plus a mandatory annual platform fee of roughly 5,000 to 50,000 dollars and a one-time onboarding fee starting around 7,500 dollars.
Add-on modules like Gong Forecast and Gong Engage are priced separately, and analysts note the effective total cost, once platform fees and add-ons are included, can run two to three times the advertised per-seat rate.
Key Features
Conversation recording and transcription — Automatically records and transcribes sales calls, video meetings, and emails across the revenue team.
Deal Intelligence — AI analysis of conversations and CRM data flags at-risk deals, competitor mentions, and buyer sentiment to improve forecast accuracy.
People Intelligence and coaching — Identifies talk patterns and objection-handling techniques correlated with won deals to scale rep coaching.
Market Intelligence — Aggregates conversation data across the customer base to surface market trends and competitive shifts.
AI call summaries and follow-ups — Generative AI summarizes calls and drafts follow-up emails automatically after meetings.
CRM and calendar integration — Integrates tightly with Salesforce, Zoom, and Microsoft Teams to sit on top of the existing sales tech stack.
Gong Forecast add-on — AI-assisted revenue forecasting module sold separately from the core platform.
Gong Engage add-on — Sales engagement and outreach workflow module sold as an add-on.
Pros & Cons
Pros
Deep, mature AI analysis built on years of aggregated conversation data
Strong customer satisfaction with a 4.7-star G2 rating across 6,500+ reviews
Tight integration with Salesforce and common meeting platforms
Scales rep coaching using real call evidence rather than spot checks
Widely regarded as the category leader in conversation intelligence
Cons
No published self-serve pricing; requires a direct sales negotiation
Mandatory platform and onboarding fees add significantly to per-user cost
Effective total cost can run two to three times the advertised seat price
Per-user pricing rose substantially following a March 2025 restructuring
Primarily suited to mid-market and enterprise budgets, less accessible to small teams
Pricing
Gong Foundations Custom, commonly ~$1,600/user/year list Annual
Platform Fee $5,000-$50,000/year Annual
Gong Forecast (Add-on) ~$700/user/year Annual
Gong Engage (Add-on) ~$800/user/year Annual
Frequently Asked Questions
How much does Gong cost?
Gong is sold through custom enterprise deals; the base Foundations plan commonly runs around 1,600 dollars per user per year at list price, plus a mandatory annual platform fee of roughly 5,000 to 50,000 dollars and an onboarding fee starting around 7,500 dollars.
What does Gong do?
Gong records, transcribes, and uses AI to analyze sales calls, meetings, and emails to surface deal risk, coach reps, and improve sales forecasting.
When was Gong founded?
Gong was founded in 2015 by Amit Bendov and Eilon Reshef and is headquartered in San Francisco, California.
Does Gong integrate with Salesforce?
Yes, Gong integrates tightly with Salesforce and other CRM systems, as well as Zoom, Microsoft Teams, and email platforms.
What are Gong Forecast and Gong Engage?
They are separately priced add-on modules; Gong Forecast provides AI-assisted revenue forecasting, and Gong Engage provides sales engagement and outreach workflow tools.
Who are Gong's main competitors?
Gong's main competitors in the revenue and conversation intelligence category include Chorus (owned by ZoomInfo) and Clari, along with a growing set of newer AI-native entrants.