Hoppy Copy is an AI email platform that writes and sends newsletters in your brand voice. Plans from $39/month with a 7-day free trial.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Hoppy Copy is an AI email marketing platform that combines a writing assistant, a newsletter engine and a sending platform in one account. The company describes it as email marketing built around AI trained on a business's own brand. It handles work from first draft to send, including newsletters, campaigns and multi-email sequences, with approval from the user before anything goes out.
The product comes from a small team led by co-founders Josh Bluman and Andrey Marchuk. Josh's background is in marketing systems and conversion optimization, while Andrey's is in software engineering, data systems and AI products. The site mentions Vancouver and Santa Monica, support for 35+ languages, and a claim of more than 100,000 marketers.
Setup starts with Brand Memory. Hoppy Copy preloads a brand voice and connects sources such as blogs, product updates, testimonials and community feeds. It stores tone, links, offers and past content so later drafts reflect them. Users can also pick from ready-made brand voice templates instead of building a voice from scratch.
Each week, newsletter engines pull from those sources and draft emails for the audience. The user reviews them, tweaks headlines, adds seasonal offers and approves with one click. The company says the engine learns from what works and adjusts future content. Inputs can include offers, blogs, videos, courses, RSS feeds and forum discussions.
On the writing side, the AI Copywriter and sequence tools use built-in strategies and dozens of copywriting frameworks. Users can choose among GPT, Perplexity, Claude and Gemini across more than 50 writing and image tools. Design templates are described as mobile-friendly, and content is optimized for mobile and dark mode by default.
On the marketing side, Hoppy Copy offers publishing, automations, forms, link-in-bio pages and audience management. Competitor Monitoring tracks competitor emails, and a spam checker aims to improve opens. Analytics show who opens and clicks, then feed ideas for new content. Users can manage multiple brands and domains in one account.
Hoppy Copy is an AI email marketing platform that writes newsletters, campaigns and sequences in a brand's voice. It also publishes emails, runs automations and tracks analytics. It is aimed at small businesses, creators and agencies.
Plans start at $39 per month. Start is listed at $39, Platform at $39 and Managed at $49 per month, and Scale / Enterprise is custom. The pricing page also shows Start at $49, so check which price applies to your billing cycle.
Yes. The pricing page offers free access for 7 days, and the company says free migrations are included. The site also uses sign-up-free calls to action, but no permanent free plan is described.
It suits solo operators, small teams and agencies that need consistent email content, such as consultants, coaches, clinics, real estate professionals, educators and creators. Brands that want experts to run email for them can use the Managed plan.
It has a native Shopify integration and a Zapier connection to more than 5,000 apps, including HubSpot, ActiveCampaign, Mailchimp, Squarespace, Typeform and Eventbrite. It can also publish to Constant Contact and offers webhooks and an API.
Yes. Hoppy Copy includes publishing with scheduling, automation and export options. You can also export to your own email service provider if you prefer.
Plans include a multi-model option to choose among GPT, Perplexity, Claude and Gemini across the content tools. The Scale / Enterprise tier also lists custom AI models.
The Start plan is designed for solo operators, and Platform adds three users and three workspaces. The site lists solutions for service businesses, clinics, consultants and startups, so small businesses are a core audience.