Makeform is an AI form builder that creates forms from a chat prompt. Free plan with unlimited forms; Pro from $19/mo billed yearly. Features and pricing.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Makeform is a web-based AI form builder. A user describes the form they need in plain language, and the AI drafts the questions, structure, copy and logic. The result is an editable form rather than a fixed template, which can be refined and published in minutes.
The product targets startups, agencies, freelancers and small teams that need surveys, intake forms, quizzes, polls and registration forms without coding. According to its About page, Makeform was started in 2024 by Nil Ni and is built independently, with no outside investors.
Makeform's main selling point is its free plan, which includes unlimited forms and unlimited submissions under a fair usage policy. Paid plans add branding removal, custom domains, team features and data governance controls.
Users start with a chat box. Typing a request such as a partner application form with a media kit upload produces a draft that includes fields, logic and design. The homepage says no account is needed to try the generator.
After the draft appears, the editor lets users adjust each field, page, rule, message and destination. Logic can show or hide blocks, jump to other pages or end screens, and calculate values with variables. Hidden fields accept URL parameters, and answer piping reuses earlier responses in later questions.
Finished forms are published as a hosted link, embedded in a site or Notion, or shown as a popup. Submissions can flow to tools such as Google Sheets, Slack or webhooks, and users can also ask the AI questions about their responses.
The field library covers contact info, single and multi-select choices, ratings, rankings, matrix questions, dates and times, file uploads, calculated fields, Stripe-based payments and e-signatures. These can be combined in one form, for example a booking form with a payment and a signature.
Design controls include themes, colors, fonts, images, column layouts, multi-page forms and embedded content from YouTube, Calendly and Maps. Custom CSS and custom link previews are part of the Pro plan.
Beyond the form itself, Makeform can generate PDFs from submissions, send notification emails, provide response analytics and summarize long answers with AI. Developers and AI agents can work with forms through MCP and an API.
Makeform is an AI form builder that creates forms from a chat prompt. It drafts the questions, logic and design, which you can then edit and publish. It targets startups, agencies, freelancers and small teams.
Makeform has a free plan with unlimited forms and submissions, subject to fair usage guidelines. Pro is listed at $19 per month billed as $228 per year, and Business at $59 per month billed as $708 per year.
Yes. The free plan requires no credit card and includes unlimited forms, unlimited submissions, payments, signatures, file uploads, conditional logic and several integrations. The homepage also says you can try the AI builder without an account.
Makeform sends submissions to Google Sheets, Notion, Airtable, Slack, Telegram, Zapier, Make, n8n and webhooks. It also lists Google Analytics and Meta Pixel, and uses Stripe for payments. MCP and API access are available for AI agents and developers.
No. Forms are created through a chat interface and edited in a visual editor. Custom CSS is available on the Pro plan for users who want deeper styling control.
Yes. Payments are handled with Stripe in checkout forms, and e-signatures can be collected for contract signing. Both are listed on the free plan.
Makeform fits startups, agencies, freelancers and small teams that need surveys, intake forms, quizzes or registrations quickly. Teams with compliance needs can look at the Business plan, which adds data retention and role-based access.
Makeform was started in 2024 by Nil Ni. The About page says it is built independently with no investors and that development is shared publicly through a changelog and build-in-public updates.