PlanoHero Review, Pricing & Features

PlanoHero is retail planogram software with AI layouts, store distribution and execution tracking. Lite starts at $199/month, with a 14-day free trial.

Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026

Visit PlanoHero Website →

Category
Retail, Restaurant & POS
Pricing
Subscription, from $199/month
Verified
Not yet
Last updated
October 26, 2026
Founded
2017
IntegrationsSaaSFree TrialSubscriptionMobile AppEnterpriseAICloud

What is PlanoHero?

PlanoHero is a cloud-based planogram software platform for retail chains, founded in 2017 and developed by Datawiz.io, a retail analytics company. It covers the full merchandising cycle: building store floor plans, designing fixtures, creating planograms, sending them to stores and checking how closely stores follow them. It is part of the Datawiz BES platform.

The company says more than 100 retail chains in 30+ countries use it. Listed industries include grocery, electronics, pet, DIY, beauty, fashion, liquor and toy retailers, and suppliers and manufacturers also use it to build planograms for retail partners. English is the primary language of the platform and support, and Ukrainian, Russian, Polish and Spanish versions of the site are also offered.

How does PlanoHero work?

The workflow follows a loop the site describes as HQ plans, stores execute, HQ tracks results. Headquarters staff build a store plan, design shelving equipment and create planograms, either by hand, with auto-fill or with layout rules. The platform runs in the browser with no installation, and administrators can set roles that control which solutions each user can access.

Once planograms are ready, they are distributed to stores with deadlines. Store teams can view them in the PlanoHero Layout mobile app, and HQ controls photo reports and reviews execution history. Product data arrives through Excel uploads, the Listex catalog, or the PlanoHero Connector, which links accounting and POS systems, so planograms reflect the data the chain already holds.

Key features of PlanoHero

Planogram creation includes a builder and editor, auto-fill, mirroring, block planograms, copying, product highlighting, product rotation and restoring earlier versions. Store floor plans can be built from scratch or downloaded from AutoCAD, and the fixture builder handles equipment of any configuration, with templates. Layout rules let teams automate shelf layouts with their own parameters.

On the AI side, AI-powered merchandising helps create layouts, and the Wizora assistant answers questions about store performance, shelf execution and product placement. Assortment tracking flags changes and out-of-stock risks. Analytics compare plans, planograms and earlier planogram versions, and summary reports cover the whole chain. The Size app lets teams set product parameters from a mobile device.

Key Features

Pros & Cons

Pros

  • Covers the full cycle from store plan and fixtures to distribution and execution control in one platform.
  • Lite plan has public pricing at $199 per month, with a 10% annual discount.
  • 14-day free trial with no credit card required, including store planning and planogram creation.
  • Cloud-based with no installation, unlimited users and role-based access control.
  • Integrates with accounting systems (BAS, SAP) and any POS system, and supports AutoCAD and Excel imports.
  • Includes AI features: AI-assisted layouts and the Wizora assistant for merchandising questions.

Cons

  • Distribution to stores, the Layout mobile app and photo report tracking require the Enterprise plan, which has no public price.
  • Lite is capped at 5,000 SKUs and 100 planograms, which large assortments may exceed.
  • Refunds are generally not available after payment, and Lite is charged immediately at sign-up.
  • Narrow focus on planogramming and merchandising, so it is not a full retail suite on its own.

Pricing

Frequently Asked Questions

What is PlanoHero?

PlanoHero is a cloud-based planogram software platform for retail chains, developed by Datawiz.io and in operation since 2017. It helps teams create store floor plans and planograms, send them to stores and control in-store execution.

How much does PlanoHero cost?

The Lite plan costs $199 per month, and annual billing applies a 10% discount (the site shows $2150). Enterprise pricing is individual and requires contacting the company. The site states there are no additional or hidden fees.

Does PlanoHero have a free trial?

Yes. PlanoHero offers a 14-day free trial with no credit card required. The trial includes quick store planning, a fixture builder, planogram creation, and the option to upload your own products or use test assortment data.

What does PlanoHero integrate with?

The site says it integrates with most inventory accounting systems that export SQL, CSV or JSON, such as BAS and SAP, and with any POS system. It also supports the Listex catalog, AutoCAD store plan imports and Excel uploads.

Who is PlanoHero best for?

It is designed for retail chains of all sizes, from regional grocery stores to national chains with hundreds of locations. Suppliers and manufacturers that create planograms for retail partners also use it.

Can I send planograms to stores on the Lite plan?

No. According to the plan comparison, planogram distribution to stores, the Layout mobile app and photo report compliance tracking are included in Enterprise. Lite includes the builder, auto-fill, product rotation and office-to-store chat.

Can I cancel PlanoHero or get a refund?

You can cancel at any time on the Payment and subscription page in the Admin Panel, and you keep access until the end of the paid period. Refunds are not available after payment, except in limited cases such as the provider being unable to deliver the service.

What is Wizora?

Wizora is PlanoHero's AI merchandising assistant. It gives teams answers about store performance, shelf execution and product placement without digging through reports.

Related Tools