robly Review, Pricing & Features

See what Robly email marketing offers: AI-optimized send times, automation, SMS add-ons, pricing by list size, and a 14-day free trial.

Category
Email Marketing
Pricing
Paid (tiered by list size) + 14-day free trial, from $99.00
Verified
Not yet
Last updated
August 7, 2026
SaaSSMBFree TrialAutomationTemplates

Robly is a cloud-based email marketing platform founded in 2013 and used by more than 25,000 accounts to send over 12 billion emails. Its signature features are OpenGen and Robly AI, which automatically re-send or optimize campaign delivery timing to increase open rates, a differentiator the company has marketed since 2014-2015. Beyond email, Robly offers mobile-responsive templates, drip automation, list segmentation, signup forms and landing pages, A/B testing, surveys, real-time analytics, and an SMS marketing add-on for existing email subscribers. The platform integrates natively with Shopify and WordPress and connects to hundreds of other apps via Zapier and its own API. Robly serves a broad mix of customers, including retailers, agencies, nonprofits, and professional services firms, and provides US-based phone, chat, and email support.

Key Features

Pros & Cons

Pros

  • AI-assisted send-time optimization (Robly AI / OpenGen) aimed specifically at improving open rates
  • Straightforward, list-size-based pricing with a 14-day free trial
  • Native Shopify and WordPress integrations plus Zapier and a documented API for custom connections
  • SMS marketing available as an add-on without switching platforms

Cons

  • No permanently free plan — only a 14-day free trial
  • SMS is add-on only and requires an active email subscription, not usable standalone
  • Pricing above 5,000 contacts (email) or 5,000 messages (SMS) requires contacting sales, making costs less transparent at scale

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