Weberlo is cookieless attribution software with server-side tracking and AI agents for ad decisions. Plans start at $39/month. See features and pricing.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Weberlo is a cookieless marketing attribution platform that reconciles the revenue reported by ad platforms with what a store or CRM actually collected. It uses first-party, server-side tracking to build one deduplicated revenue view across sources such as Meta, Google, TikTok and Shopify, so advertisers are not forced to choose between conflicting dashboards.
On top of that data, Weberlo adds two AI features: an AI Analytics Agent that answers plain-English questions, and an AI Ads Agent that proposes ad changes for human approval. The company behind it is Weberlo Unipessoal Lda, with a postal address in Coimbra, Portugal.
Weberlo ingests signals from ad platforms, a store or CRM, and payment gateways. Its server-side engine deduplicates credit across platforms and maps revenue back to actual store sales. The company says this approach bypasses iOS blockages and browser restrictions that leave client-side analytics with unexplained gaps.
The AI Analytics Agent then audits incoming data and answers questions about profitable campaigns, purchase paths and funnel drop-offs. The AI Ads Agent turns the deduplicated figures into suggestions such as pausing an ad or raising a budget from $100 to $150 per day. Each suggestion shows its rationale and waits for approval.
The core feature set covers ad tracking, organic attribution, a customer journey view and LTV cohort analysis. The journey view lists each touch, such as a Meta ad click followed by a Google search click and a confirmed store order, so users can see how credit was assigned. Custom channels and a custom tracking domain are included on every plan.
The AI layer is the main differentiator. The AI Analytics Agent replaces blended ROAS dashboards with direct answers, while the AI Ads Agent handles scale, reduce and pause recommendations. Changes sync to the ad platform only after a user approves them, and the site also lists an API and a knowledge base.
Weberlo is a cookieless marketing attribution platform. It uses first-party, server-side tracking to deduplicate revenue credited by ad platforms and match it to actual store sales. It also includes an AI Analytics Agent and an AI Ads Agent.
Weberlo plans cost $39 per month (Lite), $119 per month (Starter), $299 per month (Business) and $999 per month (Enterprise). Plans differ by monthly page views and tracked sales. A custom plan is available for higher volumes.
The source pages do not mention a free plan or free trial. They do offer a demo booking, described as no commitment required, to verify stack compatibility.
The site names Shopify, Meta, Google and TikTok as sources to connect, and refers to ad platforms, stores, CRMs and payment gateways. All plans include all integrations. Buyers should confirm their specific stack in a demo.
No. The AI Ads Agent queues suggested changes with a rationale and before-and-after details. Each change stays awaiting approval until a user approves or denies it, and approved changes sync to the ad platform.
It is aimed at ecommerce owners, performance agencies, SaaS growth teams, affiliate marketers and infoproduct or course teams. These are businesses that spend on paid ads and need one trusted revenue figure.
The site says setup takes minutes and needs no developer for supported integrations. The steps are connecting sources such as Shopify, Meta, Google and TikTok, then validating tracking.
The $39 Lite plan covers 20,000 page views and 10,000 USD in sales per month, which suits smaller stores. Growing businesses can move to higher tiers as page views and sales increase.