Webstepper builds TrustLens (fraud & trust scoring) and Smart Cycle Discounts (AI-assisted promotions) - two WooCommerce plugins with free and paid Pro tiers.
Category
Sales
Pricing
Freemium with paid Pro tiers: both plugins have free WordPress.org versions, with TrustLens Pro from $79/year and Smart Cycle Discounts Pro from $59/year, or bundled multi-site plans from $109/year (1 site) to $429/year (30 sites), backed by a 14-day money-back guarantee., from $59
Webstepper is a small WooCommerce plugin studio, founded in 2020 and operated by Setmood LLC, built around solving 'one thing each' instead of shipping an all-in-one suite. It makes two plugins available on WordPress.org: TrustLens, which assigns every customer a 0-100 trust score across six segments (VIP, Trusted, Normal, Caution, Risk, Critical) using eight fraud-detection modules covering returns abuse, coupon stacking, linked accounts, shipping anomalies, and chargeback/card-testing patterns, visible in a real-time Command Center dashboard; and Smart Cycle Discounts, which automates WooCommerce promotion campaigns across six discount types (percentage, fixed, BOGO, tiered, threshold, bundle) with conflict-aware scheduling and a natural-language 'Cycle AI' generator that turns prompts like '20% off hoodies this weekend' into a configured campaign. Both plugins ship with functional free tiers (4.9/5 rating, 3,800+ combined downloads) and paid Pro upgrades ($59-$79/year per plugin, or bundled multi-site plans from $109-$429/year), backed by a 14-day money-back guarantee.
Key Features
Customer Trust Scoring — TrustLens assigns every customer a 0-100 trust score across six segments (VIP, Trusted, Normal, Caution, Risk, Critical) to flag risk at a glance.
Automated Discount Campaigns — Smart Cycle Discounts supports six discount types (percentage, fixed, BOGO, tiered, threshold, bundle) with priority-based conflict resolution and timezone-aware scheduling.
Cycle AI Campaign Generator — Describe a sale in plain English (e.g. '20% off hoodies this weekend') and Cycle AI reads the WooCommerce catalog to configure a ready-to-launch campaign.
Command Center Dashboard — Real-time visibility into trust-score trends, segment distribution, and chargeback ratios for TrustLens.
Promo Code Engine — Coupon codes can be applied to tiered pricing, bundles, and BOGO offers, scaling to 50,000 unique single-use codes on Pro.
Pros & Cons
Pros
Two narrowly-scoped, purpose-built plugins instead of one bloated do-everything tool
Both plugins have functional free tiers on WordPress.org, not just feature-limited teasers
TrustLens's manual-control design (no auto-blocking) avoids false-positive customer friction
Cycle AI lets non-technical merchants set up discount rules from plain-English prompts
Cons
Small, early-stage vendor (founded 2020) with limited public review volume (about 13 reviews) to validate long-term reliability
Locked to the WooCommerce/WordPress ecosystem - no support for other ecommerce platforms
Advanced fraud-monitoring and automation features are gated behind the Pro tier