Wiz Review, Pricing & Features

Learn what Wiz (wiz.io) does, its CNAPP platform for AWS, Azure, GCP and Kubernetes security, its founding story, and its acquisition by Google Cloud.

Category
Security
Pricing
custom
Verified
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Last updated
July 19, 2026
Founded
2020
Headquarters
New York City, New York, United States
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What Is Wiz

Wiz is a cloud-native application protection platform built to give security teams a unified, prioritized view of risk across multi-cloud and Kubernetes environments. It connects agentlessly to a customer's cloud accounts and constructs a graph of the entire environment, correlating vulnerabilities, misconfigurations, identity risk, exposed secrets and network exposure to surface the attack paths that actually matter.

The company was founded in January 2020 by Assaf Rappaport, Yinon Costica, Roy Reznik and Ami Luttwak, the same team that previously built and sold cloud security company Adallom to Microsoft. Wiz is headquartered in New York City and grew into one of the fastest-scaling cybersecurity companies of the 2020s.

In March 2025 Google announced it would acquire Wiz for approximately 32 billion dollars in an all-cash deal, the largest cybersecurity acquisition on record; the deal closed and Wiz joined Google Cloud in 2026 while continuing to support other major clouds.

Key Features

Wiz's platform combines cloud security posture management (CSPM), cloud workload protection (CWPP), Kubernetes security posture management (KSPM), data security posture management (DSPM) and cloud infrastructure entitlement management (CIEM) into a single product, replacing what previously required multiple point tools.

Its signature capability is attack-path analysis: mapping how a combination of individually minor issues, such as an exposed secret plus an overly permissive role plus a public-facing workload, could chain together into a critical breach path, then ranking findings by real exploitability rather than raw vulnerability counts.

Because Wiz connects via cloud provider APIs rather than requiring agents on every host, it can achieve full environment coverage quickly during onboarding, which has been a major driver of its enterprise adoption speed.

Pricing

Wiz does not publish self-serve pricing; it is sold to enterprises through a custom, sales-led process, with cost generally scoped to the number of cloud workloads, accounts, and which modules (CSPM, CWPP, DSPM, CIEM, container/Kubernetes security) a customer licenses.

Prospective customers typically engage Wiz's sales team for a scoped demo and quote rather than signing up through a published pricing page, which is standard practice for platform-scale enterprise cloud security tools.

Key Features

Pros & Cons

Pros

  • Unifies multiple previously separate cloud security tool categories into one platform
  • Agentless deployment enables fast, broad environment coverage
  • Attack-path analysis reduces alert fatigue by prioritizing real, chained risk
  • Backed by Google Cloud's scale and resources following the 2025-2026 acquisition

Cons

  • Enterprise, custom pricing with no published self-serve tiers makes cost comparison difficult
  • Primarily built for larger organizations with meaningful multi-cloud footprints, less suited to very small teams
  • Now owned by Google Cloud, which may raise vendor-neutrality questions for customers on competing clouds
  • Full platform value typically requires licensing multiple modules, which can add complexity to procurement

Pricing

Frequently Asked Questions

What does Wiz do

Wiz is a cloud-native application protection platform that scans cloud and Kubernetes environments to find, correlate and prioritize security risks such as misconfigurations, vulnerabilities, exposed secrets and identity risk.

Who founded Wiz

Wiz was founded in January 2020 by Assaf Rappaport, Yinon Costica, Roy Reznik and Ami Luttwak, who had previously founded and sold the cloud security company Adallom to Microsoft.

Is Wiz the same as Wix

No. Wiz (wiz.io) is a cloud security company for enterprises; Wix (wix.com) is an unrelated consumer and small-business website builder. The similar names are coincidental.

Did Google acquire Wiz

Yes, Google announced an all-cash agreement to acquire Wiz for approximately 32 billion dollars in March 2025, and the deal closed with Wiz joining Google Cloud, making it the largest cybersecurity acquisition on record.

Does Wiz only work with Google Cloud

No, Wiz continues to support multiple cloud providers including AWS, Microsoft Azure, Google Cloud and Oracle Cloud Infrastructure even after becoming part of Google Cloud.

How is Wiz priced

Wiz uses custom, sales-led enterprise pricing rather than published self-serve plans, typically scoped to cloud workload volume and which security modules are licensed.

What is a CNAPP

A cloud-native application protection platform (CNAPP) is a unified security tool category, popularized in large part by Wiz, that combines posture management, workload protection, identity risk and data security into one platform.

Who are Wiz's main competitors

Wiz competes with cloud security vendors such as Palo Alto Networks (Prisma Cloud), Orca Security, CrowdStrike, Microsoft Defender for Cloud, and Aqua Security.

Comparisons

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