fieldloops vs Wufoo

Compare fieldloops and Wufoo on pricing, features, platforms, and ratings — both Forms tools, Freemium — free plan, plus Pro ($49/year) and Agency ($149/year)…

At a Glance

 fieldloopsWufoo
Primary categoryFormsForms
RatingNot documentedNot documented
Pricing modelFreemium — free plan, plus Pro ($49/year) and Agency ($149/year) annual subscription tiersfreemium
Starting priceNot documentedFree plan available; paid plans from $16.25/month billed annually (Starter)
Free planYesYes
Free trialNot documentedNot documented
PlatformsNot documentedWeb
Team collaborationNot documentedNot documented
AI featuresNot documentedNot documented
Public APINot documentedYes

Pricing Compared

Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.

fieldloops

No individual plan breakdown documented yet.

Wufoo

Free — $0 monthly
Starter — $16.25/month annual ($195/year)
Professional — $33.25/month annual ($399/year)
Advanced — $83.25/month annual ($999/year)
Ultimate — $210.25/month annual ($2,523/year)

Pros & Cons

fieldloops

Pros

  • Free tier available with no account required, so teams can try the core repeater functionality before paying.
  • Pro and Agency tiers add conditional logic, row calculations, and REST API v2 access for more advanced Gravity Forms workflows.
  • Paid plans include a 14-day money-back guarantee, lowering the risk of trying Pro or Agency.
  • Agency tier explicitly supports multi-site deployment, which suits WordPress agencies managing repeater fields across many client sites.

Cons

  • Requires an active Gravity Forms installation — it's an add-on, not a standalone forms product.
  • Conditional logic, row calculations, and REST API access are gated behind the paid Pro and Agency tiers.
  • Row groups are capped at 50 rows per the vendor's own stated limit, which may not fit very large datasets.

Wufoo

Pros

  • Long operating history (since 2006) and Momentive/SurveyMonkey backing provide platform stability.
  • Strong conditional logic supports genuinely complex, branching forms.
  • Wide range of native payment processor integrations for collecting payments directly.
  • Generous free plan for light, low-volume use cases.
  • 400+ templates speed up building common form types.

Cons

  • Free and entry-level plans cap forms, entries, and fields fairly tightly compared to some competitors.
  • Interface and design options are frequently described by reviewers as dated compared to newer builders.
  • No native AI-assisted form generation, unlike several newer entrants in the category.
  • Higher-volume plans (Advanced, Ultimate) get expensive relative to entry-level competitors.

Use Cases

fieldloops

Wufoo

  • Small Business Lead and Order Forms — Small businesses use Wufoo to build contact, order, and payment forms with conditional logic without hiring a developer.
  • Nonprofit Registration and Donations — Nonprofits use Wufoo's payment integrations and templates to collect event registrations and donations online.
  • Internal Data Collection Forms — Teams use Wufoo to build internal intake, request, and feedback forms with reporting built in.

Read the full fieldloops review · Read the full Wufoo review